17/9/17 Chris+anityworks Fundraising Presenta+on 1
1 Corinthians 16:9 Telling People About the Need Isnt Enough - - PDF document
1 Corinthians 16:9 Telling People About the Need Isnt Enough - - PDF document
17/9/17 1 Corinthians 16:9 Telling People About the Need Isnt Enough Chris+anityworks Fundraising Presenta+on 1 17/9/17 The Universal Revenue Model Average Donors x Dona+ons x = Income $1 mil 1000 6 $167 x x = 25% Downturn
17/9/17 Chris+anityworks Fundraising Presenta+on 2
The Universal Revenue Model
Donors Dona+ons x Average x Income =
1000 6
x
$167
x =
$1 mil
✗ 25% Downturn Across Board
1000 6 $167 $1 mil 750 5 $125 $422,000
x x = Donors Dona+ons x Average x Income =
1000 6
x
$167
x =
$1 mil
17/9/17 Chris+anityworks Fundraising Presenta+on 3
1000 6 $167 $1 mil 1250 8 $208 $1.95 mil
x x = Donors Dona+ons x Average x Income =
1000 6
x
$167
x =
$1 mil
✓ 25% Growth Across Board
A Rela+onal Approach to Fundraising
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+ 4533%
Rela+onship Based Fundraising Works!
A Quick Survey
- Who enjoys “fundraising”?
- What percentage of your +me is
spent raising support?
- Have you seen a general trend of
income growth year on year?
- Do you feel slightly embarrassed
always asking for money?
A Quick Survey – Your Abtudes?
17/9/17 Chris+anityworks Fundraising Presenta+on 5
- A command from God
Ex 25:1–9
- Passed on to the people Ex 35:4–10
- The people respond
Ex 35:20–22,29
- The final result
Ex 36:2–7
- Why?
Mag 6:19–21,24
- Over/Under Spiritualise Acts 12:6–11
- Just do it
2 Cor 8:1–15
A Quick Theology of Fundraising
- 1. Conversa>on
- 2. Content
- 3. Communica>on
(Deliberate + Scheduled)
- 4. Crazy Idea
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1 – Conversa+on Your Website
17/9/17 Chris+anityworks Fundraising Presenta+on 7
Case Study Designed for a Response
17/9/17 Chris+anityworks Fundraising Presenta+on 8
Important Transac+ons Are Easy Reality Check: Your Website is Crucial
17/9/17 Chris+anityworks Fundraising Presenta+on 9
Your Social Media Presence Other Opportuni+es
17/9/17 Chris+anityworks Fundraising Presenta+on 10
It’s About Growing Givers’ Hearts
V–I–P
Vision Impact People
Stand Out from the Crowd by Caring
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2 – Content The Content Marke+ng “Business Model”
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Daily Bible Engagement …
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3 – Communica+on (deliberate + scheduled) Scheduled, Planned, Deliberate Direct Mail
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Email Communica+ons … same again
17/9/17 Chris+anityworks Fundraising Presenta+on 15
17/9/17 Chris+anityworks Fundraising Presenta+on 16
An Email I Sent to 17,547 People This Morning
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Direct Digital Communica+ons
SMS WhatsApp Other
4 – Crazy Idea …
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This AOernoon …
The Killing Ground Concept
We are afflicted in every way, but not crushed; perplexed, but not driven to despair; persecuted, but not forsaken; struck down, but not destroyed; (2 Corinthians 4:8,9)
A Word of Hope
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