All About Reviews Andrew Ricci, Dorothy Chaput , Nikki Smith, Nick - - PowerPoint PPT Presentation

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All About Reviews Andrew Ricci, Dorothy Chaput , Nikki Smith, Nick - - PowerPoint PPT Presentation

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Do not Buy reviews.com THIS! All About Reviews Andrew Ricci, Dorothy Chaput , Nikki Smith, Nick Smith, and Ben Weil 1 What is a Review? Critical evaluation of a text, event, object, or phenomenon Used by readers to better

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All About Reviews

Andrew Ricci, Dorothy Chaput , Nikki Smith, Nick Smith, and Ben Weil

reviews.com

THIS!

Do not Buy

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What is a Review?

  • “Critical evaluation of a text, event, object, or phenomenon”
  • Used by readers to better inform a decision
  • Used often in everyday life
  • “Makes an argument”
  • Uses implicit or explicit criteria
  • Not a summarization

Cdktaxis

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Discussion Questions

What are some examples of reviews you use in daily life? How are your decisions influenced by reading these reviews?

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Excellent Good Average Poor

✔

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Why do we use reviews?

  • Informs the product’s audience
  • Recommends or criticizes (Informs the public)
  • Saves time and money
  • Quantifies importance of product
  • Helps makes a decision for the audience

Arminds

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Structure of a Review

  • Introduction - introduces what is being reviewed
  • Background - brief summary of product
  • Opinion on product

○ Pros/Cons ○ Would the reviewer use it?

  • Conclusion with Recommendation
  • Ratings system

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Writing A Review: Introduction

  • Introduces author’s opinion/argument of what is being reviewed
  • Creative title that introduces product
  • Briefly explains the topic of the product being reviewed
  • Conclude with a statement giving brief evaluation

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Review

How to Write a

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Writing A Review: Background

  • Summarizes key points
  • Gives limited examples
  • Explains author’s purpose
  • Only makes up a third of total review
  • Backs up author’s argument

therantingbeast

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Writing A Review: Critique

  • Main point of their review/why the audience is reading it
  • Balanced discussion of strengths and weaknesses,
  • Critique can be sequenced to effectively display information
  • Can include other sources to back up statements
  • Relate to Audience - use language audience would be familiar with

facweb.cs..depaul

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Writing A Review: Conclusion

  • Present recommendation: use/not use, good/bad
  • Restate your overall opinion
  • If necessary further qualification or explanation of your judgement
  • References/qualifications of reviewer included to verify reviewers information
  • n product, why audience should believe reviewer’s opinion

inkthemes.com

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Rating/Scoring in Reviews

  • Reviews commonly use a rating system to quantify the information written
  • Stars can be awarded to how well each feature of the product is

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Design of a Review

  • Traditional written reviews use images to supplement their writing
  • Online written reviews can incorporate videos and links to give readers more

perspective

  • Video reviews use clips alongside voice-over to make points

collegehumor

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Rhetorical Appeals of Reviews

  • Reviews use logos when breaking down pros and cons of the items they are

reviewing

  • If a reviewer is well known or respected, they can use ethos to back up their
  • pinion
  • In reviews, pieces that the author is particularly attached to, they may use

pathos to justify their statements

writingrhetorics

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Objections of Reviews

  • A large part of reviews are the personal experiences of the author
  • Can cause bias in suggestion to the public
  • Important for the reviewer to explain why they are qualified to give a review on

something ex: experienced user on product, expert on issue that product handles

  • It is a federal offense to review a product and not indicate compensation

lifehacker

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Fake Reviews

  • Online services, like Fiverr, offer options to write fake customer reviews for

businesses

  • Nielsen surveys indicate “68% of people rely on online reviews”
  • Yelp reviews can be especially important to restaurants, as “a one star

increase to a yelp rating can increase business 5-9%”

  • This represents the importance of not only professional reviews, but user

reviews as well

FAKE

W a r n i n g

$ 5 $ 5

f

1000 likes

2000 follows

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The effect of internet services on reputation

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http://fusion.net/

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Yelp Controversy

  • Review extortion by the large reviewing platforms
  • Bullied small businesses into advertising with them

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Good Review vs. Bad Review

http://www.aintitcool.com/node/59895 http://www.theguardian.com/film/2012/dec/30/jack-reacher-review-tom-cruise After reading parts of each review, identify which review you think is stronger than the other, and why that is.

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Review Subgenres

  • Music reviews
  • Movie reviews
  • Product reviews
  • Book reviews
  • Service reviews

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Film Reviews

  • Require discussion of background information regarding actors, director, etc.
  • Generally short (600-1200 words) written, but can also be very long form

video essays

  • Two aspects of criticism: technical aspects and thematic content

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Roger Ebert’s Film Reviews

http://www.rogerebert.com/reviews/north-1994 http://www.rogerebert.com/reviews/pans-labyrinth-2006 https://www.youtube.com/watch?v=D2ZtUetXlXk

rantlifestyle

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Music Reviews

  • Evaluate a song, album, or full artist/group
  • Analyze technical elements or design/feel

○ Implicit criteria (Trimbur 346)

  • Style of review varies based on type of review

○ Track by track vs full album ○ Concept reviews- a story w/ emotional attachment

  • Mainly online (text or video) and newspapers/journals
  • Varying length

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Music Review Examples

YouTube music review Metacritic review (numerical data/ranking heavy) Rolling Stone review Billboard (track by track) One sentence album reviews

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Book reviews

  • Analysis of book with an opinion
  • Introduce of title, author, and genre
  • Provide brief description of storyline/overview of content
  • Author’s Reaction/Opinion about book - good/bad/writing

methods etc.

  • Conclusion to wrap up thoughts/make a suggestion to

reader

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Book Reviews - Examples

To Kill a Mockingbird http://bestsellers.about.

com/od/fictionreviews/gr/mockingbird_r.htm

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Service Reviews

  • Evaluation of a service
  • Highlight experience with the service
  • Pros/Cons of Service

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Product reviews

  • An evaluation of a product
  • Structure: Introduction, Overview, Summary
  • Tends to have a ratings system
  • Persuades the audience
  • “can be either stand-alone or comparative” (Gardner)
  • can be a list of attributes or story-like structure.
  • may have pictures to supplement the review

Buzzfeed Feedbackfive

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Examples of Product Review

Amazon

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Examples Continued

http://www.allure.com/beauty-products/skin/lip-balm/2015/yes-to-coconut-lip-oil- review https://youtu.be/FgFeVlw2Ywg?t=1m22s

socialdraft

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Works Cited

Anne Hamby, Kim Daniloski, & David Brinberg. How consumer reviews persuade through narratives. Febuary 2016. Web. 20 November 2014. <http://www.sciencedirect.com.ezproxy.neu.edu/science/article/pii/S0148296314003476>.

  • Billboard. Track by track review on Billboard. 10 July 2012. Web. Febuary 2016. <http://www.billboard.

com/articles/review/1066924/frank-ocean-channel-orange-track-by-track-review >. Cahn, Robert W. Review on Reviews. Febuary 2006. Web. January 2016. <http://link.springer.com/article/10.1007/s10853-006-6473-3 >. Ebert, Roger. North Movie Review & Film Summary. 22 July 1994 . Web. Febuary 2016. <http://www.rogerebert.com/reviews/north- 1994>. Emerson, Jim. Pan's Labyrinth Movie Review. 28 December 2006. Web. Febuary 2016. <http://www.rogerebert.com/reviews/pans- labyrinth-2006>.

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Works Cited

Erard, Michael. The Art of the Amatuer Online Review. 29 November 2014. Web. Febuary 2016. <http://www.nytimes. com/2014/11/30/business/the-art-of-the-amateur-online-review.html?_r=0>. Frank R. Thompson, III. How to write an effective review. 2010. Web. Febuary 2016. <http://onlinelibrary.wiley.com.ezproxy.neu. edu/doi/10.1111/j.1937-2817.2010.tb01267.x/epdf>. Frank Ocean- Channel Orange ALBUM REVIEW. Prod. Anthony Fantano. Perf. Anthony Fantano. YouTube. YouTube, 11 July 2012.

  • Web. 23 Feb. 2016. <https://www.youtube.com/watch?v=RG8FKXlGdBU>.

Gardner, Rosalind. How to Write a Product Review. 2 February 2015. Web. Febuary 2016. <http://rosalindgardner.com/blog/how-to- write-a-product-review/ >. Grant MJ, Booth A. types of reviews - duke university. June 2009. Web. Febuary 2016. <http://guides.mclibrary.duke.edu/c.php? g=158155&p=1035849>. Metal, Steff. menwithpens how to write a review . 2016. Web. Febuary 2016. <http://menwithpens.ca/how-to-write-a-review/ >.

  • NME. one sentence album reviews. 2016. Web. Febuary 2016. <http://www.nme.com/reviews/albums >.

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Works Cited

Ocean, Frank. metacritic reviews of channel orange. 17 July 2014. Web. Febuary 2016. < http://www.metacritic.com/music/channel-

  • range/frank-ocean>.

Petridi, Alexis. how to review an album. 2 August 2011. Web. Febuary 2016. < http://www.theguardian.com/music/2011/aug/02/alexis- petridis-writing-album-reviews>. The Writing Center, University of North Carolina at Chapel Hill. Book Reviews- The Writing Center at UNC. 2010-2014. Web. Febuary 2016. UNSW Australia. Writing a critical review. 26 August 20014. Web. Febuary 2016. <https://student.unsw.edu.au/structure-critical-review >. Vicki S. Conn, PhD, RN, FAAN, Tamara G. Coon Sells, PhD. Is it time to write reviews? 2014. Web. Febuary 2016. <http://wjn. sagepub.com.ezproxy.neu.edu/content/36/4/435.full >.

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