Battle of the Chatbots & Conversational Interfaces in 2017 - - PowerPoint PPT Presentation

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battle of the chatbots amp conversational interfaces in

Apr 02, 2023 223 likes •475 views

1 Battle of the Chatbots & Conversational Interfaces in 2017 Presented by Clara de Soto, Founding Team at Reply.ai 2 I N T R O D U C T I O N S Hi, Im Clara de Soto @claradactyl Co-Founder of Reply.ai @claradactyl 3 @claradactyl

SLIDE 1 1

Battle of the Chatbots & Conversational Interfaces in 2017

Presented by Clara de Soto, Founding Team at Reply.ai

SLIDE 2 2

Hi, I’m Clara de Soto

@claradactyl

Co-Founder of Reply.ai

I N T R O D U C T I O N S @claradactyl

SLIDE 3 3 @claradactyl @replydotai

SLIDE 4 4 @claradactyl @replydotai

SLIDE 5 @claradactyl @replydotai

SLIDE 6

A C T I O N S S E R V I C E S I N F O R M A T I O N

@claradactyl @replydotai

SLIDE 7 7

MESSAGING IS GLOBAL

F o r t h e f i r s t t i m e * , b ra n d s ca n e f f e c t i ve l y r e a c h p e o p l e h ow a n d w h e r e t h ey w a n t :

n t h e M e s s a g i n g P l a t f o r m s t h ey u s e eve r y d ay

O F T H E W O R L D is on messaging

75%

* Facebook Messenger, Kik and LINE opened up their platforms for business-to-consumer communication in April 2016 @claradactyl @replydotai

SLIDE 8 8

A.I. CHAT BOTS MACHINE LEARNING

+the branch of computer science getting machines to do things that would require intelligence if done by humans +Chatbot automated software over messaging +Doesn’t have to be very smart, but it can be +Identifying patterns, remembering, and adapting +Requires a massive amount of data +Very general. We apply it to many things, chatbots, market analysis, chess, cancer research, even an A.I. Toothbrush,

@claradactyl @replydotai

SLIDE 9

2010

WECHAT

T H E B O T FAT H E R @claradactyl @replydotai

SLIDE 10 10

FACEBOOK

O P E N S T H E I R A P I TO D E V E L O P E R S

2016

@claradactyl @replydotai

SLIDE 11 11

BUSINESS OF BOTS

T H E @claradactyl @replydotai

SLIDE 12 12

FRACTION OF THE BOT LANDSCAPE

DEVELOPER FRAMEWORKS SELF-SERVICE BOT PLATFORMS NLP/NLU FRAMEWORKS MESSAGING CONNECTORS FOR CUSTOMER SUPPORT

INTEGRATED INTO REPLY.AI PLATFORM FUTURE INTEGRATION INTO REPLY.AI PLATFORM @claradactyl @replydotai

SLIDE 13 13

DEVELOPER TOOLS

B o t K i t , S m o o c h , D a s h b o t . i o , I B M Wa t s o n G r e a t f o r i n d e p e n d e n t b o t d eve l o p e r s

FULL SERVICE BOT SHOPS

M s g . a i , A s s i s t , S n a p s Co m p r e h e n s i ve , b u t d i f f i c u l t t o s ca l e a n d ex p e n s i ve

PLATFORMS

R e p l y . a i , F l ow . xo , D ex t e r , Co nve r s e G r e a t f o r l a u n c h i n g a Co nve r s a t i o n a l S t ra t e g y

3-KEY BUSINESS MODELS

@claradactyl @replydotai

SLIDE 14 14

MAKING BOTS SMARTER

t o i n c l u d e n a t i ve i n t e g ra t i o n s i n t o n a t u ra l l a n g u a g e p r o ce s s i n g ( N L P ) p r ov i d e r s @claradactyl @replydotai

SLIDE 15 15

BRANDS, BOTIFIED

I n t h e M e s s a g i n g Ag e , o n e s i z e d o e s n ’ t f i t a l l . B o t s n e e d t o s o l ve t h e C u s t o m e r E x p e r i e n ce c h a l l e n g e w i t h B o t s t h a t ca p t u r e a n d m a i n t a i n a b ra n d ’ s vo i ce a n d v a l u e s

M.ME/VAIO

Web Widget or In-Ad Unit FB Messenger Web FB Messenger App @claradactyl @replydotai

SLIDE 16 16

OTHER NOTABLE BOTS

S t a r b u c k s P S L K i a N i r o B o t B a r k B ox Tw i t t e r @claradactyl @replydotai

SLIDE 17 17

Chatbot Year 0

2 0 1 6

What we learned

@claradactyl @replydotai

SLIDE 18 18

CONVERSATIONAL? COMMERCE

Service, not Conversation

@claradactyl @replydotai

SLIDE 19 19

ARTIFICIAL INTELLIGENTE?

Training user behaviors around bots

@claradactyl @replydotai

SLIDE 20 20

KILL ALL OF THE APPS!

Bots will be lay down the law. The Toothbrush Law.

"Is this something you will use once or twice a day, and does it make your life better?” - Larry Page

“

@claradactyl @replydotai

SLIDE 21 21

DEATH TO THE 5 MINUTE BOT

Creating a bot is not easy Technically speaking, building a bot is But everything else, is hard

@claradactyl @replydotai

SLIDE 22 22

NOTABLE BOT FOLK

I N D U S T R Y I N F L U E N C E R S

+ C h r i s M e s s i n a + ( F o r m e r l y ) U b e r + Te d L i v i n g s t o n + K i k + H i l a r y M a s o n + F a s t F o r w a r d L a b s + J e f f P u l v e r + F C C . a i + E s t h e r C r a w f o r d + O l a b o t + A n d y M a u r o + A u t o m a t + A m i r S h e v a t + S l a c k + D a v i d P i c h s e n m e i s t e r + O r a t i o

@claradactyl @replydotai

SLIDE 23 23

Chatbot Year 1

2 0 1 7

Conversational Strategy Think Big, but Start Small

@claradactyl @replydotai

SLIDE 24 24

LET’S BUILD A BOT!

N O W

@claradactyl @replydotai