Business CorrespondenceThe introduction/promotion letter! - - PowerPoint PPT Presentation

introduction=promotion Raspberry Pi Student conference Spam and the 4 steps in introducing the product Homework

Business Correspondence–The introduction/promotion letter!

Dr Bean (高來圭) at https://github.com/drbean/curriculum/trunk/correspondence Mon Dec 18 11:08:36 CST 2017

Business Correspondence–The introduction/promotion letter!

introduction=promotion Raspberry Pi Student conference Spam and the 4 steps in introducing the product Homework

introduction=promotion

Business Correspondence–The introduction/promotion letter!

introduction=promotion Raspberry Pi Student conference Spam and the 4 steps in introducing the product Homework

New contact structure

The 4 steps The 6 paragraphs of p 48, 49 letters/emails. Match them.

Business Correspondence–The introduction/promotion letter!

introduction=promotion Raspberry Pi Student conference Spam and the 4 steps in introducing the product Homework

Transparent lollipop

Looks like: ▶ a camera ▶ a piece of glass ▶ a light bulb/globe

Business Correspondence–The introduction/promotion letter!

introduction=promotion Raspberry Pi Student conference Spam and the 4 steps in introducing the product Homework

Raspberry Pi

Business Correspondence–The introduction/promotion letter!

introduction=promotion Raspberry Pi Student conference Spam and the 4 steps in introducing the product Homework

The website

▶ Project website ▶ wikpedia account Raspberry_Pi

Business Correspondence–The introduction/promotion letter!

introduction=promotion Raspberry Pi Student conference Spam and the 4 steps in introducing the product Homework

Student conference

Business Correspondence–The introduction/promotion letter!

introduction=promotion Raspberry Pi Student conference Spam and the 4 steps in introducing the product Homework

Humanitarian Affairs, University Scholars Leadership Symposium

▶ Humanitarian Affairs ▶ University Scholars Leadership Symposium

Business Correspondence–The introduction/promotion letter!

introduction=promotion Raspberry Pi Student conference Spam and the 4 steps in introducing the product Homework

Spam and the 4 steps in introducing the product

Business Correspondence–The introduction/promotion letter!

introduction=promotion Raspberry Pi Student conference Spam and the 4 steps in introducing the product Homework

diet drug 1

How does this diet drug spam fit the 4 steps introducing new products on a first contact?

Business Correspondence–The introduction/promotion letter!

introduction=promotion Raspberry Pi Student conference Spam and the 4 steps in introducing the product Homework

Paragraph 1

CNN > Lose 28lbs In A Week http://wthreeu.date/uh0YfhLHo87kmVB7IgQJTsU7cbWupq5zamQwIsvOg_TA Mouth Spray - US Panel Approved

Business Correspondence–The introduction/promotion letter!

introduction=promotion Raspberry Pi Student conference Spam and the 4 steps in introducing the product Homework

Paragraph 2

Women are reducing their hips by up to 8 sizes and losing 6 percent of fat Here Is How It Works + Images (5) + Videos (2) Tasty drink shreds extra fat http://wthreeu.date/uh0YfhLHo87kmVB7IgQJTsU7cbWupq5zamQwIsvOg_TA

Business Correspondence–The introduction/promotion letter!

introduction=promotion Raspberry Pi Student conference Spam and the 4 steps in introducing the product Homework

Paragraph 3

Product Details Safe and easy to use Takes seconds to work You never have to work out again Sleep and reduce the size of your body Works on all men and women Makes you lose 2lbs a day Gets rid of excess blubber on your body Receive It Monday

Business Correspondence–The introduction/promotion letter!

introduction=promotion Raspberry Pi Student conference Spam and the 4 steps in introducing the product Homework

Paragraph 4

Watch The Full Report http://wthreeu.date/uh0YfhLHo87kmVB7IgQJTsU7cbWupq5zamQwIsvOg_TA

Business Correspondence–The introduction/promotion letter!

introduction=promotion Raspberry Pi Student conference Spam and the 4 steps in introducing the product Homework

Homework

Business Correspondence–The introduction/promotion letter!

introduction=promotion Raspberry Pi Student conference Spam and the 4 steps in introducing the product Homework

Introduction email

Imagine you are involved with a company that does something interesting and wants to find customers by sending emails to other companies. Write a letter from yourself, as representative of the company you have/belong to, to a potential customer. Use the candy promotional letter as a guide, but use different facts. In paragraph 1, say: ▶ How you found out about the other company, eg through a newspaper/magazine/Internet notice, seen at some period of time, eg last week. ▶ What the purpose of your message is, eg what product/service your company is providing. In paragraph 2, give some small number of facts about your company, eg the date established, your reputation, your position in the market. In paragraph 3, give 1/2 selling points of the product you are introducing. In paragraph 4, call for action. What should the reader do after reading the email? Give a web page, or telephone number. Keep the email short. I don’t want more than 50 words. There is no need for To, From, Subject, Date lines and no need for letterhead, inside address, salutation and the other elements of the business letter.

Business Correspondence–The introduction/promotion letter!

introduction=promotion Raspberry Pi Student conference Spam and the 4 steps in introducing the product Homework

raspberry pi promotion

Write the email the Raspberry Pi Foundation sent to Best Future Company (Taiwan), a big distributor of computer equipment in Taiwan. In paragraph 1, say: ▶ That you met a representative of Best Future at the Comtec trade show in December. ▶ That the purpose of your message is to get distribution of Raspberry Pi products in Taiwan. In paragraph 2, say that the Raspberry_Pi Foundation, has developed a series of credit-card-sized computers to promote the teaching of basic computer knowledge. In paragraph 3, say the Raspberry Pi gives Best Future an excellent

• pportunity to put a computer in the hands of every child in

Taiwan. In paragraph 4, say, Do not hesitate to contact us, if you are interested, through our web page, at http://raspberrypi.org. Do no more than this. You don’t need to invent facts. Use the sentences Dr Bean is giving you here. There is no need for To, From, Subject, Date lines and no need for letterhead, inside address, salutation and the other elements of the business letter.

Business Correspondence–The introduction/promotion letter!