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C entre for Innovation and S tructural C hange C
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C entre for Innovation and S tructural C hange C onference 28 TH - - PowerPoint PPT Presentation
C entre for Innovation and S tructural C hange C onference 28 TH October 2010 NUIG B lue ocean s trategy is about creating uncontes ted market s pace. T oo many companies are s wimming in the red ocean of bloody competition where