Creating a High Impact Resume Presented by: Jocylen Ashton, - - PowerPoint PPT Presentation

Creating a High Impact Resume

Presented by: Jocylen Ashton, Director Graduate Business Career Management

LEAVEY SCHOOL OF BUSINESS www.scu.edu/business/graduates/careers

gbpcareers@scu.edu 408-551-3000x6168 www.scu.edu/business/graduates/careers

Average time spent reading a resume

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Your resume has multiple purposes

www.scu.edu/business/graduates/careers

It will benefit you to keep the following in mind when writing your resume:

Your resume helps you get the interview Your resume is a marketing tool, it should

represent your brand

Your resume outlines what you have to offer the

employer

Your resume serves as a discussion guide for the

interview

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• Write down all of your past achievements,

accomplishments, and results—think “How did I contribute?”

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• Write down all of your transferable skills—

think about the skills you possess that are relevant to the career you want

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• Review these accomplishments and skills

from an employer’s perspective—assess if they demonstrate your fit for the career path you have chosen

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www.scu.edu/business/graduates/careers

Resume Branding: Accomplishments & Skills

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• Create a high impact resume by understanding the

company business needs, culture and mission.

• Target your pitch to them, learn the language they

use to describe desired skills:

• job description
• websites, and other publications
• talk to employees

Resume Branding: Focus on Employers Needs

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• Tailor your resume to the job and company,

focusing on the companies needs

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• Don’t talk about your responsibilities, instead

showcase your relevant accomplishments

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• Quantify your accomplishments and show

proof of your value add

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Resume Branding: High Impact Content

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Creating a High Impact Resume

Skills and Experiences Required for the Job Your Relevant Experiences to Highlight

BUILD A BRIDGE

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Resume Branding: High Impact Content

SKILLS

Identify 5-7 SKILLS required for the job, note employer language

EXPERIENCES

Identify relevant EXPERIENCES mapping your abilities to skills and tasks, performed on the job

PROOF

Identify where in your past you have DEMONSTRATED those skills and experiences

LEAVEY SCHOOL OF BUSINESS www.scu.edu/business/graduates/careers

Resume Branding: High Impact Content

EXAMPLE: Product Management

SKILLS

• Lead cross-functional

teams

• Analytics
• Creativity
• Problem solving
• Strategic thinking
• Consumer insights
• Drive for results

EXPERIENCES

• Forecasting, P&L, budgets
• Promotions, advertising,

agencies

• Product Development
• Market Research, focus

groups, surveys

• Channel strategy, sales
• Segmentation, target market
• Researched industry trends

PROOF

Created new product concepts to increase volume sales in the channel which are expected to generate at least $2MM in gross retail sales.

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Differentiate: Creating Impact Statements

Strong Lead Action Verb What You Did Results Tied to the Skills Packed with the Experiences Quantify if possible Led a cross functional team to develop and launch 3 new products increasing sales by 17% Example:

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Prove Your Value Add: Impactful Results

• Increased (sales, profits, margins, value)
• Decreased (costs, inefficiencies, errors)

Quantify

EXAMPLE:

• Implemented new

volunteer model in Tanzania, expanding volunteer base by 30%

• Define Size (team, budget, business)
• Number Impacted (people, businesses)

Scope

• Managed $82M

divestiture of division with over $30M in revenue and 100 employees

• Presented to (senior management,

client)

• Delivered (on time, early, under budget)
• Implemented recommendation
• Adopted across business units

Qualify

• Presented final

recommendation to CFO, strategy was implemented by client

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• You want to make this as personal a piece of

paper as possible

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• This is not the time to be humble

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• Highlight the things that differentiate you –

accomplishments, etc

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• Put resume bullet points into Impact

Statements

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• Highlight relevant skills and experiences for the

targeted position

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www.scu.edu/business/graduates/careers

Summary: Creating a High Impact Resume

Key Tips:

Getting Started & Next Steps

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LEAVEY SCHOOL OF BUSINESS

• Resume Templates For Your Degree Program

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• Style and Format: Why One Page??!!

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• GBCM Template Sections

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• Leavey Career Net & Personal Resume

Review Consultant

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• Resources

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www.scu.edu/business/graduates/careers

Getting Started & Next Steps: GBCM Resume Template and Process

GBCM Resume Degree Program Templates

MBA (Evening & Accelerated) Executive MBA MSIS MSF

MBA: Evening and Accelerated

Key Pieces: Name Education Experience Academic Projects Additional Information

Executive MBA

Key Pieces: Name Professional Summary (optional) Experience Education Additional Information

MSIS: Master of Science in Information Systems

Key Pieces: Name Education Technical Skills Experience Academic Projects Additional Information

MSF: Master of Science in Finance

Key Pieces: Name Education Experience Academic Projects Additional Information

Styling and Format: Why One Page??!!

Style and Formatting Requirements:

–

Font: Calibri (10 to 12 point)

–

Spacing/Margins (.5 to 1 inch)

–

Headers for sections: Education, Experience & Additional Information

GBCM Template: One Page Resume (required) Concise, Impactful & Branded: Targeted Market and Industry Trends

LEAVEY SCHOOL OF BUSINESS www.scu.edu/business/graduates/careers

Key Pieces: GBCM Template Sections

Name

• First and Last Name (nick name/middle name)
• Contact information
• Professional and active email address

Education

• Most recent first (SCU!)
• School and degree written correctly
• Denote concentration (if applicable)
• Relevant course work and projects
• No GPA

LEAVEY SCHOOL OF BUSINESS www.scu.edu/business/graduates/careers

Key Pieces: GBCM Template Sections

Experience:

• High Impact Bullet Statements (PAR)

Additional Information

• Section is designed to help you show a different

dimension of self.

• Template provides examples, but should be

modified to fit individual.

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Additional & Optional (MS and MBA)

Academic Projects Leadership Experience Professional Summary (Executive MBA)

• Provide snap shot of unique
• Articulate your strongest and most relevant skills

and achievements

Additional & Optional (MSIS)

Technical Skills (MSIS)

• Programming Languages
• Databases
• Tools & Platforms

MSIS Capstone

• Research based versus experiential learning

Create profile and submit through Leavey Career Net

Pre-submission

GBCM Resume Website Review Resources and Watch

Videos

Required Template

Post- submission

Matched with consultant: 3 to

5 day process (per review)

Approval: Access to Job

Board(s)

Resume Review and Submission Process

Key Resources

Resume Resources:

http://www.scu.edu/business/graduates/careers/resumes/resume-resources.cfm

Leavey Career Net: Profile and Resume Review:

http://www.scu.edu/business/graduates/careers/students/leaveycareernet.cfm

Connect with us!

• LinkedIn: Santa Clara University Graduate Business Career Management
• Facebook: https://www.facebook.com/SCUGBCareerManagement
• Twitter: Follow us at @SCU_GBCM
• GBCM email: gbpcareers@scu.edu

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We are looking forward to partnering with you!