DONE INNOVATION PLAN WHY INNOVATE? - DEFINING GOALS Innovation - - PowerPoint PPT Presentation
DONE INNOVATION PLAN WHY INNOVATE? - DEFINING GOALS Innovation - - PowerPoint PPT Presentation
DONE INNOVATION PLAN WHY INNOVATE? - DEFINING GOALS Innovation isnt solely represented by new devices, ideas or methods, but also by the process of uncovering new ways to do things. It can also pertain to modifying business models and
“Innovation isn’t solely represented by new devices, ideas or methods, but also by the process of uncovering new ways to do things. It can also pertain to modifying business models and adapting to changes to achieve better products and services.”
- Forbes
WHY INNOVATE? - DEFINING GOALS
▸ Provide NEW or BETTER services ▸ Engage new communities/stakeholders or reinforce existing relationships with communities/stakeholders
PROBLEM FOCUSED
What are the problems we’re facing? Is there a better way to do something? Does something need to be reevaluated? What are some areas of opportunity? How can we engage new stakeholders? Is there a new tool we can try out/create?
OPPORTUNITY DRIVEN INTERNAL FOCUS
What can the Department do more efficiently? How can maximize our talent and diversity in the work environment? How can we encourage stakeholders or run/vote in elections? How can we educate and empower communities?
EXTERNAL FOCUS
EXAMPLES OF CROWDSOURCING CAMPAIGNS ON IDEASCALE
CONTENT-BASED CROWDSOURCING
IRS Tax Design Challenge Enlisted the public’s help in imagining a system that makes it easier for average citizens to understand and manage their tax responsibilities
ESTABLISHING COMMUNITY AND SEEKING OPINIONS TESTING, DATA COLLECTION, AND CUSTOMER SERVICE
EA Sports Game Changers Idea Forum A forum to collaborate and communicate, to generate new ideas and engage new customers NYPD Social Engagement Platform A platform to solicit tips and concerns from resident and rebuild trust, service, and accountability
Create and communicate the means in which we innovate: Set-up an innovation workflow and an innovation culture
- How do we do it?
- Why do we do it?
HOW TO INNOVATE? - DEFINE PARAMETERS
CONSIDERATIONS FOR SETTING UP AN INNOVATION WORKFLOW
Type of ideation
Depending on what the campaign is, the type of ideation will vary - meaning, the outcomes, the criteria and evaluation for submissions, the incentives for participation, etc.
Who needs to be involved?
This doesn’t just mean the people who are ideating but also the people who need to be consulted or brought on within and outside the Department for an idea to move on.
Available resources
We need to consider what we can achieve within the confines of our available
- resources. Time? Money?
Staff members?
PREPARING FOR ENGAGEMENT
Support and Development
- Establish upper-level
management buy-in
- Training - not just software
but also tools/techniques for creative brainstorming
- Partnerships
Openness and Communication
- Building awareness and
- utreach for the
importance of innovation
- Opening the innovation
process to all stakeholders
- Encouraging constructive
change and feedback
Creating Permission and Resources
- Allowing for time to be
dedicated for innovation
- Allowing for creation of an
innovation budget (if not, proposing one)
- Encouraging
cross-divisional teamwork
EXAMPLE CAMPAIGN:
Public Awareness of Neighborhood Councils
SAMPLE INNOVATION WORKFLOW
TIMELINE OF ACTIVITY
1 2 3 4
Build innovation Workflow Setting up Ideascale Defining the campaign goals Launch and Outreach
5 6
Moderation of the campaign Closing campaign + report back