Flavoured Tobacco Products: Overview of International Developments - - PowerPoint PPT Presentation
Flavoured Tobacco Products: Overview of International Developments - - PowerPoint PPT Presentation
Prohibitions/Restrictions on Flavoured Tobacco Products: Overview of International Developments Rob Cunningham UICC World Cancer Congress August 29, 2012, Montreal, Canada Should tobacco companies have the unrestricted ability to add
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Should tobacco companies have the unrestricted ability to add chocolate, sugar, licorice, cherry, vanilla and other flavours to an addictive, poisonous product? NO – Of course not.
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Philippines
Sunny Peach Sweet Melon Orange
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Cambodia
Lemon Mint Vanilla Cherry Little Cigars Vanilla Little Cigars
Note: All products on this page were purchased in Cambodia in 2010. The package
- f Lemon Mint cigarettes has a Switzerland health warning. The Black Vanilla
package has a Luxembourg health warning.
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United States
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Embalagens + aditivos
Brazil
Source: Paula Johns
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Germany
Pina Colada Cuba Libre Mojito Tequila Sunrise Mango
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Austria France Belgium France Switzerland Switzerland
Note: Chocolate flavour has been renamed Finest flavour
Israel
Note: Special flavour reportedly contains vanilla and caramel flavours
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Russia – Superslims Cigarettes
Muscat Double apple Ocean breeze
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Hong Kong Hong Kong Poland Russia
Orange Vanilla Vogue Arôme
Switzerland
Mango
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Front: Cabin Roast Blend For rich coffee break Back: Cabin Roast Blend Rich and roast aroma adds quality to your precious moments. Enjoy a special coffee break moment with Cabin
Japan
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Menthol
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Kreteks (clove flavoured)
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Water Pipe Tobacco
apple peach pistachio tropicana mandarin
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Smokeless tobacco
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Little Cigars
Grape Watermelon Sugarillos
U.S. U.S. U.S.
Cherry
Romania
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Germany – Little Cigars
Cherry Vanilla Peach
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Blunt wraps
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Cigarette rolling papers
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Canada-VitaCig
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Other products
- roll-your-own tobacco
- bidis (but not so much in India)
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Legislative Response
- Australia: ban distinctive fruity, candy
flavours in cigarettes
- U.S.: ban characterizing flavours in
cigarettes, rolling tobacco, papers
- Canada: ban all flavours in cigarettes,
little cigars, blunt wraps
- each exempt menthol
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Canada- Little Cigars
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Canada – Little Cigars
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Canada- Little Cigars
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Prime Minister Harper, September 17, 2008
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Health Minister Leona Aglukkaq 2009
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300 Jobs at Risk Rothmans in Quebec City SURVIVAL THREATENED
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ITGA ad,The Hill Times
- Oct. 19, 2009, (Ottawa)
ad, Roll Call, July 23, 2009 (Washington, D.C. )
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Canadian Senate Committee hearings: Lawyer Debra Steger for Philip Morris claiming that Bill C-32 violated international trade agreements
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Prime Time
peach, rum, raspberry
Prime Time Plus
peach, rum, cherry
cigarillos before Bill C-32 “cigars” after Bill C-32
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US-style cigarettes with burley still sold in Canada with flavours ban
Note: All packages purchased November 10-12, 2010. Marlboro special Performance Edition pack purchased in Oct. 2010.
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New York City
- ban characterizing flavours in all
tobacco products
- exemption for menthol, mint, clove
- exemption allowing flavoured
products to be sold in specialty tobacconists
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Brazil
- ban flavours in all tobacco products
- world precedent setting ban on
menthol cigarettes
- exemption for sugars to replace
sugars lost during curing process
- ban on almost all other additives
- Effective September 2013
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Brazil – public hearings (Brasilia)
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Anúncios publicados nos 3 principais jornais do Brasil – valor estimado > 1 milhão reais
Source: Paula Johns
Brazil
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Brazil
Source: Paula Johns
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Brazil
Source: Paula John
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Menthol
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European Union
Consultation Paper
- n revisions to
EU Directive, October 2010
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- Art. 9, 10 Guidelines
Section 3.1.2.1
Regulating ingredients aimed at reducing tobacco product attractiveness can contribute to reducing the prevalence of tobacco use and dependence among new and continuing users.
Section 3.1.2.2(i)
Parties should regulate, by prohibiting or restricting, ingredients that may be used to increase palatability in tobacco products.
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- Art. 9, 10 Guidelines
Guidelines - prohibiting additives:
- colouring properties (some exceptions)
- stimulants, eg caffeine, taurine
- associated with health (eg vitamins, amino
acids, fruits and vegetables)
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US clove cigarettes
- Indonesia filed WTO challenge to US ban
- n cigarettes with characterizing flavours,
including cloves, but not menthol
- Held flavours ban justified as a health
measure
- But exempting menthol but not cloves
discriminated against Indonesia
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Conclusion
- Flavours increasingly appearing as a
marketing strategy
- Growing international regulation
- Passes industry scream test
- Further regulatory action needed
and anticipated
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