Journalism and Misinformation Supply, Demand, Scale Dan Gillmor - - PowerPoint PPT Presentation

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Journalism and Misinformation Supply, Demand, Scale Dan Gillmor - - PowerPoint PPT Presentation

Journalism and Misinformation Supply, Demand, Scale Dan Gillmor Situation Too much misinformation comes from traditional media. Journalism is an attack surfaceand part of the solution. Media literacythe demand sideis


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Supply, Demand, Scale

Journalism and Misinformation

Dan Gillmor

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Situation

  • Too much misinformation comes from

traditional media.

  • Journalism is an attack surface—and

part of the solution.

  • Media literacy—the demand side—is

vital.

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Obligatory reminder...

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This isn’t new.

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Current conditions in journalism

  • Amplifiers for deceit
  • Often unaware of being used

○ Inadequate detection and response

  • 24-hour news cycle => 1,400-minute news

cycle

  • Major financial challenges
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Among journalism’s pretenses:

  • Our work speaks for itself.
  • We got the whole story.
  • If we ever covered it, you have the context.
  • Even though breaking news is inherently

flawed, trust us anyway.

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Hypothesis:

People get more misinfo from traditional media than social media* *This needs serious research!

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“The most worrisome misinformation in U.S. politics remains the old-fashioned kind: false and misleading statements made by elected

  • fficials who dominate news coverage and

wield the powers of government.”

  • -Brendan Nyhan, Dartmouth College
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The disinformation-technical-political-industrial complex.

But this is new (or at least recent):

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Source: First Draft

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And it will get much, much worse...

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Journalism is a key attack surface.

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Deceitful people:

  • Hack journalistic norms

○ “Both sides”

  • Provide ratings/clickbait catnip ($$$)

○ e.g. Trump in 2015-16

  • Trick news orgs into running outright BS

○ e.g. scientific “studies” paid for by vested interests

  • Leverage technology and networks to

promote false memes

○ “It’s out there.”

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Hacking journalistic norms

It’s raining. It’s not raining.

Democrats say it’s raining. Republicans disagree.

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"It May Not Be Good for America, but It's Damn Good for CBS"

  • - Les Moonves, CBS CEO

(February, 2016)

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“...web of conspiracy theorists, Russian

  • peratives, Trump

campaigners and Twitter bots who manufactured the ‘news’ that Hillary Clinton ran a pizza-restaurant child-sex ring.”

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Journalists need to:

  • Understand how they’re being used

○ Don’t chase the latest shiny objects

  • Rethink some traditional norms

○ ...such as amplifying falsehoods

  • Learn math/statistics

○ Put risk in context

  • Fill “data voids” with trustworthy info
  • And that’s just for starters...
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But no mention of news (and entertainment) media’s role in fueling fear...

Yes!!!!

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Caution: The “Do Something!” Brigades

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Do what, exactly?

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We can’t just upgrade supply. We have to upgrade us. At scale.

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One way to help improve demand: media/news literacy It needs journalism’s help. (And yours…)

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News Literacy

Media Literacy

Media literacy: The ability to access, analyze, evaluate, create and act on media messages in all forms. News literacy: Applying these critical thinking skills in the context of news information. *Consuming and creating media with integrity is key

“News fluency”

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  • Information
  • Digital
  • Media
  • News
  • Network
  • plus
  • Data (math, stats, etc.)
  • Science
  • and more...

Part of a combination of related “literacies”

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Improving demand:

Who’s responsible? How do we make it scale?

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Educators at all levels

Wikimedia Commons, ASU/edX

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Wikimedia Commons, Pixabay

Media—including news organizations

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Pixabay

Technology companies

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Collaborate.

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dan@gillmor.com @dangillmor dangillmor.com newscollab.org