NCT COMPANY PRESENTATION EXCLUSIVE COLLECTION OF CLEANING - - PowerPoint PPT Presentation

“New Chemical Technologies” Ltd.

NCT COMPANY PRESENTATION

Russia, Saint-Petersburg

EXCLUSIVE COLLECTION OF CLEANING PRODUCTS

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CONTENTS:

NCT : advanced production Products of the NCT plant Palmia dishwashing liquids Wellery laundry detergents Wellery perfumed fabric softeners Detergents line in family package for goodly households Product line development plan Video advertising Marketing activity, examples of marketing materials 3 5 6 12 18 22 32 33 35

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NCT: ADVANCED PRODUCTION

New Chemical Technologies Ltd. was founded in 2006 in Saint- Petersburg and has a vast experience in distributing household chemicals to manufacturers, including raw materials for synthetic detergent production. In October, 2014, a fully-automated premium- class detergent plant, situated in Leningrad region next to the Finnish border, started operation in testing regime. These days the company’s plant is working at its full capacity. Nowadays on the total area of 5000 square meters there are industrial and lab facilities, warehouses and administration rooms. Scheduled annual production reaches 14000 tons. Conveyor capacity is three tons per hour. Besides, we use only high-quality raw materials supplied by reliable companies.

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PRODUCTS OF THE NCT PLANT

Palmia brand: dishwashing liquids WELLERY brand: laundry detergents WELLERY brand: perfumed fabric softeners

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PALMIA DISHWASHING LIQUIDS

16.9 FL OZ (500 ml) plastic package and 33.8 FL OZ (1000 ml) DoyPack (can be used as a refill pack)

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products Blackberry and Cornflower scent Pomegranate and red poppies scent Tropical fruit scent: melon, peach and feijoa Jasmine and green tea scent Hypoallergenic washing liquid, safe for washing fruit and vegetables Soda-based washing liquid for baby dishes and toys

PALMIA DISHWASHING LIQUIDS

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BASIC ADVANTAGES*

• We use only high-quality raw materials
• Neutral pH = 7, while in competitors’ products pH reaches 9
• Washes off particularly stubborn odors (fish or alike)
• High detergency
• Unique composed aromas which were specifically designed for Palmia brand
• Product line has a hypoallergenic baby formula (certified)
• Ergonomic and eye-catching shape of the bottle
• Handy and easy to use dosing pump
• Recognizable bright label designed by leading creative companies

* According to the results based on research carried out in the laboratory of “New Chemical Technologies” Co, evaluation based on dishwashing test in comparison with other popular dishwashing liquids.

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TEST RESULTS*

* According to the results based on research carried out in the laboratory of “New Chemical Technologies”Co, evaluation based on dishwashing test in comparison with other popular dishwashing liquids. *** number of washed plates before foam starts breaking down + before foam subsides.

Product name Appearance pH Thickness Effectiveness*** Palmia Sensitiva** Slightly yellowish transparent liquid 5,1 1100 85+17 Sample 4 Green transparent liquid 5,38 600 75+16,7 Sample 3 Green transparent liquid 5,43 2193 87,5+8,3 Palmia (Tropica, Aromatica, Fiorenta, Esspresiva) Depends on the product type 7,2 2400 100+33 Sample 5 Yellow transparent liquid 7,6 2800 104+29 Sample 2 Light blue opalescent liquid 8,24 1700 80+30 Sample 1 Bright yellow transparent liquid 8,59 1425 100+37

** Palmia Sensitiva - pH 5-6!

• highly effective product with neutral pH.
• Palmia Sensitiva was tested on fruits and berries and proved not to influence color,

taste or smell of the products.

• proved and certified hypoallergenic properties

0,5 2,5 4,0 5,0 6,0 7,0 7,4 8,2 11,5 13,5 acidic alkaline neutral

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BASIC ADVANTAGES

16.9 FL OZ (500 ml) plastic package and 33.8 FL OZ (1000 ml) DoyPack (can be used as a refill pack)

Handy pump for dosing Сan be used as a refill pack Attractive design Package design Ergonomic form

• f the bottle

Stable position

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RANGE OF HOUSEHOLD CHEMICALS

Dishwashing liquids with volume > 16.9 FL OZ (500 ml)

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Wellery laundry detergents line includes 7 products, each one for specific type

• f fabric and different

degrees of soiling.

33.8 FL OZ (1000 ml) plastic bottle and 57.5 FL OZ (1700 ml) DoyPack (can be used as a refill pack)

WELLERY LAUNDRY DETERGENTS

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For heavily stained laundry

For heavily stained whites For heavily stained colors

Regular For baby clothes

For regular whites For regular colors For wool, silk and cashmere For black and dark-colored items For baby clothes

NON-TOXIC. THE INDEX OF TOXICITY OF THE PRODUCT CORRESPONDS TO THE ACCEPTED NORMS.

WELLERY LAUNDRY DETERGENTS

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BASIC ADVANTAGES

• We use only high-quality raw materials
• Provides clear-cut description for consumers : INTENSIVE, DELICATE,

SOFT

• Non-toxic. The index of toxicity of the product corresponds to the

accepted norms*

• Preserves original color and structure of fabric
• Effectively treats tough stains (Intensive type)
• Preserves and enhances original white color
• Handy and eye-catching design of the bottle
• Delicate fragrances
• Consumer-friendly pictures on the back label

* according to research carried out by public health laboratory «North-West scientific center of hygiene and public health»

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BASIC ADVANTAGES

1000 ml plastic package and 1700 ml DoyPack (can be used as a refill pack)

The cap can be used as a measuring cup Сan be used as a refill pack Attractive design Package design Ergonomic design Distinctive minimalist design Congruent geometric form

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33.8 FL OZ (1000 ml) plastic package

Congruent form of the bottle makes the product easy to store The bottle can be stored upside down, so that there is no need to rinse the measuring cup.

BASIC ADVANTAGES

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RANGE OF HOUSEHOLD CHEMICALS:

Liquid laundry detergents with volume 33.8 FL OZ (1000 ml)

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WELLERY PERFUMED FABRIC SOFTENERS

Seven types of Wellery fabric softeners embody seven elegant aromas inspired by perfume houses of Paris, Milan and New- York.

33.8 FL OZ (1000 ml) plastic bottle and 57.5 FL OZ (1700 ml) DoyPack (can be used as a refill pack)

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To create a cozy atmosphere in your home Exquisite aromas

Sweet and earthy almond and red apple Fresh green apple and grapefruit Sea breeze and mountain pine Duet of rose and magnolia Elegant iris and hyacinth Exotically spiced jasmine Hypoallergenic, colorant-free, with a delicate aroma

• f vanilla toffee

Delicate softener for kids clothes

WELLERY PERFUMED FABRIC SOFTENERS

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products Couture Fabric softeners will take care of delicate fabrics: silk, cashmere, and chiffon. Specially designed for your favorite clothes, these products will enchant you with their exquisite aromas. Fabric softener for men’s wear – uniquely presented

• n the market. Timeless aroma of sea breeze and pine.

Fabric softener for kids clothes. Hypoallergenic, colorant-free, with a delicate aroma of vanilla toffee

NON-TOXIC. THE INDEX OF TOXICITY OF THE PRODUCT CORRESPONDS TO THE ACCEPTED NORMS*

* according to research carried out by public health laboratory «North-West scientific center of hygiene and public health»

HOME line fabric softeners are designed to create a cozy atmosphere in your home. Fabric softener for towels, bedlinen, bathrobes and pajamas

WELLERY PERFUMED FABRIC SOFTENERS

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BASIC ADVANTAGES

33.8 FL OZ (1000 ml) plastic package and 57.5 FL OZ (1700 ml) DoyPack (can be used as a refill pack)

The cap can be used as a measuring cup Сan be used as a refill pack Attractive design Package design Ergonomic design Distinctive minimalist design Congruent geometric form

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DETERGENTS LINE IN FAMILY PACKAGE FOR GOODLY HOUSHOLD

“New Chemical Technologies” Ltd.

DISHWASHING LIQUIDS IN BIG FAMILY PACKAGE

“New Chemical Technologies” Ltd.

• We use only high-quality raw materials
• Neutral pH = 7, while in competitors’ products pH reaches 9
• Washes off particularly stubborn odors (fish or alike)
• High detergency
• Unique composed aromas which were specifically designed

for Palmia brand

• Product line has a hypoallergenic baby formula (certified)

DISHWASHING LIQUIDS IN BIG FAMILY PACKAGE

“New Chemical Technologies” Ltd.

Blackberry and Cornflower scent Pomegranate and red poppies scent Tropical fruit scent: melon, peach and feijoa Jasmine and green tea scent Hypoallergenic washing liquid, safe for washing fruit and vegetables Soda-based washing liquid for baby dishes and toys

PALMIA DISHWASHING LIQUIDS

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WELLERY LIQUID LAUNDRY DETERGENTS IN BIG FAMILY PACKAGE

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• We use only high-quality raw materials
• Clear-cut description : INTENSIVE, DELICATE
• Preserves original color and structure of fabric
• Effectively treats tough and deep-rooted stains (Intensive)
• Preserves and enhances original white color

(Intensive White, Delicate White)

• Delicate and soft fragrances
• Does not contain harmful components

WELLERY LIQUID LAUNDRY DETERGENTS IN BIG FAMILY PACKAGE FOR GOODLY HOUSEHOLDS

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For heavily stained laundry

For heavily stained whites For heavily stained colors

Regular For baby clothes

For regular whites For regular colors For wool, silk and cashmere For black and dark-colored items For baby clothes

NON-TOXIC. THE INDEX OF TOXICITY OF THE PRODUCT CORRESPONDS TO THE ACCEPTED NORMS.

WELLERY LAUNDRY DETERGENTS

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WELLERY FABRIC SOFTENERS IN BIG GAMILY PACKAGE

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products Intricate perfume compositions are the major advantages of Wellery fabric softeners for professional use. The scents were specially designed by a famous perfume company for each fabric softener of WELLERY brand and are thus unique and unparalleled.

• Unique and intricate perfumed scents
• Long-lasting scent stays on dry laundered

items for 10-14 days

• Deliver softness to laundered items
• Increase absorption capacity
• Make fabrics smoother and easier to iron
• Deliver antistatic properties

WELLERY FABRIC SOFTENERS IN BIG FAMILY PACKAGE FOR GOODLY HOUSEHOLDS

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Aromas for a cozy home Exquisite aromas Fragrance free Fragrance free, dye free

Sweet and earthy almond and red apple Fresh green apple and grapefruit Sea breeze and mountain pine Duet of rose and magnolia Elegant iris and hyacinth Exotically spiced jasmine Hypoallergenic All free and clear

WELLERY FABRIC SOFTENERS IN BIG FAMILY PACKAGE

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PRODUCT LINE DEVELOPMENT PLAN

June 2015 June 2016 April 2017 June 2017

Palmia Bambini dishwashing liquid for baby dishes Doy-packs of 33.8 FL OZ (1.0L) and 57.5 FL OZ (1.7L) Wellery stain-remover and bleach Automatic dishwasher detergent (gels)

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VIDEO ADVERTISING

2016: video advertising on federal channels: 5 channel, ТВ3, Pyatnitsa, СТС, ТНТ and other thematic channels Palmia / Video ad 1 Palmia / Video ad 2

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VIDEO ADVERTISING

2016: video advertising on federal channels: 5 channel, ТВ3, Pyatnitsa, СТС, ТНТ and other thematic channels Wellery laundry detergents Wellery perfumed fabric softeners

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MARKETING ACTIVITY, EXAMPLES OF MARKETING MATERIALS

Advertisement in print media, outdoor advertisement, contectual advertising on websites, POP advertisement

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MARKETING ACTIVITY, EXAMPLES OF MARKETING MATERIALS

Advertisement in print media, outdoor advertisement, contectual advertising on websites, POP advertisement

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THANK YOU FOR YOUR ATTENTION!

New Chemical Technologies Ltd. tel.:/fax: +7 952 208 99 44, www.nctrus.com 192007, Russia, Saint-Petersburg, Borovaya str. 53, bld 2 A. Sales department: commercial@nctrus.com