Page 1 Page 2 Page 3 2016 Snow Season Page 4 Page 5 Marketing - - PowerPoint PPT Presentation

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2016

Snow Season

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0.00% 2.00% 4.00% 6.00% 8.00% 10.00% 12.00% 14.00% 16.00% 18.00% 20.00% 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019

Marketing expense as a % of total expenditure

Mt Hotham Falls Creek Mt Buller Projected Mt Hotham

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Mount Hotham Skiing Company

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Power sub-station under construction

• One electrical sub-station with 750 kva power

transformer

• One switchboard room - switchboard alone

$55,000.00

• One storeroom office area

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Pipe and cable laying

• Approximately 9.4 km’s of individual power cables laid
• Switchboards and communications points all wired into the

18 snowmaking points

• 1 km of snowmaking pipe is sizes, 80mm, 100mm, 150mm,

200 mm, and 300mm diameters

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Car Park Sewer

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GAR Streetlights

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What’s Next?

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Expressions of Interest - Corral

• EOI I (RMB Site) Concluded October

2016

• Belgrave Group of Companies
• Ski Patrol and Medical Centre
• Opportunity for underground parking
• Growing Mount Hotham Project to

create a more active village

• Aim to commence summer 2017/18

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• EOI for balance of the Corral area
• Aims to find a party to collaborate on

the design and format of public spaces and the bus circulation loop

• Allows the Board to work with a

developer to realise the aims of the Master Plan.

Expressions of Interest – Stage II

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• Proposal
• Tiered commercial and residential rating

system.

• Resort divided into three zones in

recognition of the intensity of infrastructure works.

• Zones reflect the Resorts Master Plan.
• Contact adamgalvin@mthotham.com.au for

a copy of the proposed policy, discussion and feedback.

Capital Ingoings Policy Review

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Prescribed Accommodation

• You are required by Victorian Law to register as an accommodation premises if the

following criteria is met;

• > 5 guests at any time;
• Advertise to the general public;
• Are not a members-only lodge.
• Fee ranges from $339-$615, depending on number of beds.
• Failure to register if required is a default of Lease.

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Essential Safety Measures

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2016 FINANCIALS

• Surplus result for 14 month period 1 November 2015 – 31 December

2016.

• Tighter fiscal management during times of low visitation and reduced

services contributed to surplus result.

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2016 FINANCIALS

• Revaluations on Land, Buildings and Infrastructure
• $10 mil decrease in land valuations

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2016 FINANCIALS

20.0% 22.0% 24.0% 26.0% 28.0% 30.0% 32.0% 34.0% 36.0% 38.0% Financial Year ended 31 Oct

Resort Entry Revenue as % Total Operating Revenue Page 51

WELCOME TO THE MOUNT HOTHAM RESORT MANAGEMENT BOARD 2015 STAKEHOLDER BRIEFING

Visitor Services 2016-17

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WELCOME TO THE MOUNT HOTHAM RESORT MANAGEMENT BOARD 2015 STAKEHOLDER BRIEFING

Tracks & Trails

Inner Village Trail Upgrades 9 Trail Head Structures 4 Picnic Shelters 12 Picnic Tables Guided Bushwalks

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WELCOME TO THE MOUNT HOTHAM RESORT MANAGEMENT BOARD 2015 STAKEHOLDER BRIEFING

Tracks & Trails Safety

107 Numbered Trail Marker Posts 36 ESTA “Dial 000” Markers Posts ESTA Street Numbering Campaign

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WELCOME TO THE MOUNT HOTHAM RESORT MANAGEMENT BOARD 2015 STAKEHOLDER BRIEFING

Trail Running

Hotham -Dinner Plain Running Festival November 115 Trail Runners GAR Marathon 40 Runners The Razorback Run March 150 Runners Alpine Challenge 60-100-160km 7 Peaks Challenge

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WELCOME TO THE MOUNT HOTHAM RESORT MANAGEMENT BOARD 2015 STAKEHOLDER BRIEFING

Resort Entry

6th year Operation Upgraded Licence Plate Camera System Removal of Ticket Boxes 85% Prepay Resort Entry Reminder

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WELCOME TO THE MOUNT HOTHAM RESORT MANAGEMENT BOARD 2015 STAKEHOLDER BRIEFING

Great Alpine Road

Vic Roads Collaboration Visitor Surveys Chain Bay Upgrades Winter Driving Communication Plan

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WELCOME TO THE MOUNT HOTHAM RESORT MANAGEMENT BOARD 2015 STAKEHOLDER BRIEFING

Disabled Wintersports Australia

DWA Coordinator & Guides Disabled Visitor Guides New Wheel Chair Transport Increased Disabled Parking What’s Needed : Accommodation

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WELCOME TO THE MOUNT HOTHAM RESORT MANAGEMENT BOARD 2015 STAKEHOLDER BRIEFING

Hotham History

Australian Alpine History and Snowsports Association (AASHA) AGM & Conference will be held at Hotham 28th to 30th April. Registration Closes March 31st email info@mthotham.com.au

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Hotham Ski Association Inc.

Alpine Governance Reform

By Rob Anderson Secretary HSA and President VSA Member of ARIAG

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Alpine Governance Reform

• DELWP Reasons for reform

– Climate Change Adaption Planning – Enhances public land and environmental values – Provides benefits to surrounding regions – Facilitates collaboration – Sector wide strategic approach

–What is wrong with this approach?

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Alpine Governance Reform

• Consultation
• The Department of Environment Land Water and

Planning have been working on this for 12 months without stakeholder consultation.

• We were able to put our views at an invitation
• nly workshop via the VSA on 17 February after

being advised of the discussion paper on 1st

• February. Unbeknown to us it was released on 23

January, 2017.

• DELWP generously extended the sumbission date

to 1 March 2017.

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Alpine Governance Reform

• Why is it necessary
• The HSA has been demanding from

Government for over a decade for a reform of governance, for the following reasons.

– Stakeholder Representation – Resort economic viability – Stakeholder Viability

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Alpine Governance Reform

• What is being offered by DELWP?
• A choice of Two Solutions
• 1. One resort management board for all Resorts
• 2. One resort management board for each of

1. The Northern Resorts 2. The Southern Resorts

Each solution will probably be run from Nicholson Street with a board appointed in the usual way, and controlled by the Department. Neither Option properly addresses regional issues or improves consultation. The Alpine Resorts Co-ordinating Council to be abolished

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Alpine Governance Reform

• Options offered by DELWP
• The HSA does not support DELWP total control of the

resorts, nor does it support the options provided. We certainly do not support option 1. Option 2 is the lesser

• f the unsatisfactory proposals.
• We believe other options put forward by the 2008 SSA

Review have either not been properly considered or ignored in the discussion paper.

• We do not understand how a change of governance

arrangements is driven by climate change, and how it will help us to adapt to climate change.

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Alpine Governance Reform

• Alternative Governance arrangements.

– In order to require full cost recovery of the resorts, the HSA believes any new model should have the following attributes:- – Representation by stakeholders – Board accountability to stakeholders – Local government model – Access to infrastructure grants and loan council such as those enjoyed by Local Government. – No resort cross subsidy.

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Alpine Governance Reform

• Economic Viability
• The most urgent issue is the economic viability of the resorts and its

business stakeholders. This has been the primary issue for the resorts for years and has not been addressed. Without this being solved we will not need to deal with climate change adaption, as the resorts will not exist.

• There is a constant drain on businesses due to ministerial directives,

DELWP directives requiring resorts (and eventually users) to fund community service obligations beyond the normal operations of the resorts.

• These extra costs have eroded the Victorian resorts'

competitiveness on the world stage, driving our customers to use

• verseas resorts or other leisure activities.

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Alpine Governance Reform

• Option Two

– If option two as suggested by DELWP is adopted, there has been no discussion as to how our industry can be cost competitive. Indeed it will be necessary to institute strict budgetary requirements and devise a system whereby they will be adhered to. The HSA is of the view that this

• ption will be worse than the present system.
• Climate Change will not be an issue for us

unless Economic viability for all is achieved

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Alpine Governance Reform

• Climate Change will not be an

issue for us unless Economic viability for all is achieved

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Mount Hotham Stakeholder Briefing was held on Tuesday 21 March 2017 at Melbourne Cricket Ground (MCG). The briefing was an opportunity for stakeholders to be up-to-date with the operations and management of Mount Hotham Alpine Resort. Mount Hotham stakeholders travelled from all over the state to attend the briefing which covered topics regarding the Governance Reform, Mount Hotham branding, Growing Mount Hotham project and an overview of works undertaken by Mount Hotham Skiing Company. The speakers for the night included Chairperson of Mount Hotham Alpine Resort Management Board (MHARMB) Nicole Feeney, President of VSA Rob Anderson, MHARMB Chief Executive Officer Jon Hutchins, MHARMB Manager of Environmental and Technical Services Tom Pelly, MHARMB Manager, Innovations and Guest Services Kevin Raymond, and MHARMB Chief Financial Officer and Property Development Fiona Hammond. President of Victorian Snowsports Association (VSA) Rob Anderson gave his overview of the reform

• n Tuesday night and said that neither of the two options of governance proposed in the reform

properly addressed regional issues or improved consultation and that the focus of the reform should be

• n economic viability.

“The economic viability, this is the most urgent issue for the resorts and its business stakeholders. “This has been the primary issue for the resorts for years and has not been addressed, and without this being resolved we will not need to deal with climate change adaption as the resorts will not exist. “Climate change will not be an issue for us unless economic viability for all is achieved,” he said. MHARMB Chairperson Nicole Feeney said that the reform was not about what was happening on ground in the resorts and said that the Mount Hotham Master Plan won’t be significantly affected by the change. “On behalf of the Board we see our job is to really make sure there is as little as possible impact on what you are doing in the resort,” Ms Feeney said.

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“Our main aim is to ensure the government is aware of the importance that our community and stakeholders have at Mount Hotham and how any new board structure that is put in place can properly keep the communication channels open with the people who are actually on the ground and delivering what is our alpine resorts. “We are continuing to implement the master plan even though there may be a change in the board structure in the next year or so. “The Minister has made it clear that it is about board structure, it’s not about what is happening on the ground and the resort will continue to operate as it is. Following Mr Anderson’s presentation, stakeholders were given a chance to raise their issues regarding the reform and the resort. Issues raised included economic viability, security of tenure, snow season and green season. Stakeholders responded well to Mount Hotham branding, which is expected to stimulate a 10 per cent growth in visitation. Chief Executive Officer Jon Hutchins said that the resort had an opportunity to “really make a difference” when it came to messaging for prospective customers. Mr Hutchins orchestrated the presentation on behalf of the Mount Hotham Ski Company which included the final stage of their Snowmaking Master Plan and projects over the past three years. Manager of Environmental and Technical Services Tom Pelly spoke about capital works and the Growing Mount Hotham initiative and emphasised the focus on summer attraction, beautification works and safety. “Following on from the Swindlers Valley pipeline project, the focus is now on the village, as we want to create a sense of arrival at Hotham, its much as about summer as it is winter maybe even more so summer now,” Mr Pelly said. “We want to improve pedestrian safety in the village, improve bus stops and transit-interchange, upgrades to stormwater and sewer, support and deliver opportunities for private investment and focus

• n landscaping.

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A Telstra tower upgrade is underway, to establish a Telstra exchange in the village area, which will enhance broadband and get fibre and optical cables out of the way from major developments. Chief Financial Officer and Property Development Fiona Hammond said that the requirements for the developments are to include a new ski patrol and new medical centre facilities to maintain “state of the art facilities” to guests on the mountain.

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