Political opinions of us and them and the influence of digital media - PowerPoint PPT Presentation

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Political opinions of us and them and the influence of digital media usage Laura Burbach Opinion polarization How does media usage influence the perception of polarization? Evaluating opinions - Results Conclusion People do perceive

Political opinions of us and them and the influence of digital media usage Laura Burbach Opinion polarization
How does media usage influence the perception of polarization?
Evaluating opinions - Results
Conclusion • People do perceive polarization… …and more strongly if they use social media more often. • More polarized state in social media: people with more extreme opinions post opinion more often. • Polarization is domain-specific, user dependent and possibly not symmetrical.

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