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The Risky Business of Onboarding
Rick Pastoor
@rickpastoor
The Risky Business of Onboarding Rick Pastoor @rickpastoor - - PowerPoint PPT Presentation
The Risky Business of Onboarding Rick Pastoor @rickpastoor - - PowerPoint PPT Presentation
The Risky Business of Onboarding Rick Pastoor @rickpastoor Onboarding: how new users get in @rickpastoor But wait, Im a developer? Why should I care? @rickpastoor 30 day projects: research for dummies @rickpastoor Identify Teach
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Onboarding: how new users get in
@rickpastoor
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But wait, I’m a developer? Why should I care?
@rickpastoor
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@rickpastoor
30 day projects: research for dummies
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Identify Teach Engage
@rickpastoor
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@rickpastoor
The perfect
- nboarding does
not exist
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@rickpastoor
The order is not important
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People fake stuff
@rickpastoor
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Do you need to know?
@rickpastoor
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A good onboarding
- nly asks the
absolute minimum
@rickpastoor
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@rickpastoor
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@rickpastoor
The process
- 1. Make a list of everything you like to know
- 2. For every field, write down why you need this
- 3. Next, write down how a user would benefit from sharing this
specific piece of information
- 4. Cross off everything else
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A little bit of knowledge could result in sticky users
@rickpastoor
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@rickpastoor
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@rickpastoor
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What is your magic moment?
@rickpastoor
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@rickpastoor
Questions
- 1. What are your product’s most important or most frequently used
features?
- 2. Which features might make a new user feel comfortable?
- 3. Which feature has the most impact on growing the product?
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@rickpastoor
Sweet vs salt
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@rickpastoor
A good onboarding sets you up for success
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Collect data to set up external triggers
@rickpastoor
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@rickpastoor
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@rickpastoor
The balancing act
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@rickpastoor
Questions
- 1. What sorts of external triggers can you build into the product?
- 2. What data does the user need to share in order to set up
meaningful triggers?
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@rickpastoor
Onboarding is never done
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@rickpastoor
rickpastoor.nl/onboarding
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@rickpastoor