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The Roadrunner REALTOR, {COMPANY SLOGAN} You will never wait on me! - - PDF document
The Roadrunner REALTOR, {COMPANY SLOGAN} You will never wait on me! - - PDF document
The Roadrunner REALTOR, {COMPANY SLOGAN} You will never wait on me! Cindy L. Dudley REALTOR GRI, SFR, CSSS, SRES mobile : 336.214.7201 email: cindyldudley@gmail.com website: www.cindydudley.com www.facebook.com/cldudleyrealtor Office: Keller
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How does someone win or lose with you? Cindy Dudley • 336-214-7201
cindyldudley@gmail.com www.cindydudley.com
WIN LOSE
1. 1. 2. 2. 3. 3. 4. 4. 5. 5.
What do you feel you have the right to expect from me as your real estate consultant? What do you feel I have the right to expect from you as my client?
Burlington
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About Me
How am I different from other real estate agents? I am known in our market center as the Price-It-Right expert. In my nearly 20 years of experience, I’ve cultivated a strength for being primarily a seller’s agent. My testimonials and client reviews drive much of my business and I invite you to see what my clients say about my performance and how I can apply that to helping you sell your home. Experience Full time real estate sales since 1998. Top Producer 2009 at Keller Williams, Top 5 in Alamance County MLS 2013. Technology Social Media is the new way to market and sell your home. Keeping up with the changes of technology are very important. Facebook, Twitter and Linked In are the new ways to communicate. Communication I email you with updates on showings every week. I am very good about getting back to clients within an hour or less. Clients for Life After so many years of being in business, most of my business is referrals from past clients and friends. Awards/Recognition Member of Board of Directors for the Alamance Burlington Association of REALTORS. Have served on Associate Leadership Council for Keller Williams for 7 years. Personal I love to be fit, workout regularly, play tennis, read books. Spending time with family is very important. My Commitment to You I am committed to all my customers. I promise to give you the service you deserve.
{SELLERSNAME} Cindy Dudley • 336-214-7201
cindyldudley@gmail.com • www.cindydudley.com
Burlington
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What You Get
Communication Your needs always come first. I provide the service we agree to, in the ways that work for
- you. Whether once a week, once a day, by phone, email or text message. That’s how we’ll do
it. You’ll always be kept in the loop. From listing to closing, you’ll know the status of our marketing efforts, the offers on the table and the steps leading to a successful closing once an offer is accepted. We’ll agree on the communication method that works best for you. Experience and Expertise The complexities of your real estate transaction will be well-handled. Smoothing the way for your listing and sale, I will capably remove many potential challenges before they have the
- pportunity to appear.
Marketing Your home will get the exposure it deserves. My marketing systems maximize your property’s exposure to buyers. Neighborhood tracking tools and automated buyer calling systems allow me to reach active buyers who want to know about your listing. Pricing Your home will be priced right, adjusted as needed, and will sell quickly. With a keen understanding of both the big picture and the very latest local and neighborhood listing and sales data, the information you need is at my fingertips. Staging Your home will put its best foot forward. Homes sell because of correct pricing and great
- presentation. I know what it takes to make the terrific first impression that will get your home
sold. Satisfaction I’ll guarantee your satisfaction. Our relationship is dependent on meeting and exceeding your
- needs. We identify those needs together, and my cancellation guarantee protects your right
to end our relationship if you’re disappointed.
Cindy Dudley • 336-214-7201
cindyldudley@gmail.com • www.cindydudley.com
Burlington
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Why Keller Williams Realty
Technology Leading-edge tech tools and training give me the edge in effectively marketing your property
- nline, 24 hours a day, seven days a week! Through KW’s exclusive Keller Williams Listing
System (KWLS), your property is fed to more than 350 online search engines and available
- n KW’s Web network of more than 76,000 sites.
Best of all, because of Keller Williams Realty’s “My Listings, My Leads” philosophy, every single Internet inquiry on your property will come directly to me so that I can follow up quickly
- n potential buyers for your property.
Teamwork Keller Williams Realty was designed to reward agents for working together. Based on the belief that we are all more successful if we strive toward a common goal rather than our individual interests, I’m confident that every Keller Williams professional shares the common goal of serving you, my client, in the best way possible. Knowledge Keller Williams Realty helps me stay ahead of trends in the real estate industry through its comprehensive, industry-leading training curriculum and research resources. It’s what prepares me to provide you with unparalleled service. Reliability Founded on the principles of trust and honesty, Keller Williams Realty emphasizes the importance of having the integrity to do the right thing, always putting your needs first. It reinforces my belief that my success is ultimately determined by the legacy I leave with each client I serve. Track Record I’m proud to work for the fastest -growing real estate company in North America. Keller Williams Realty is now the largest real estate company in the United States. It’s proof that when you offer a superior level of service, the word spreads fast.
Cindy Dudley • 336-214-7201
cindyldudley@gmail.com • www.cindydudley.com
Burlington
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My 12-Step Marketing Plan
Designed to capture the maximum exposure for your home in the shortest period of time, I’ll implement my proven 12-Step Marketing Plan. We will: 1.Price your home strategically so you’re competitive with the current market and current price trends. 2.Stage your home to cast a positive light on the features most important to buyers: uncluttered rooms and closets, fresh paint, and terrific curb appeal. 3.Place “for sale” signage by the road, clearly visible to drive-by prospects. 4.Distribute “just listed” notices to neighbors, encouraging them to tell family and friends about your home. 5.Optimize your home's internet presence by posting information in the Keller Williams Listing System (KWLS), as well as in local and global MLS systems, including plenty of photographs and a description of your property. 6.Produce a virtual tour of your home, placing it on multiple Websites to attract both local and
- ut-of-town buyers.
- 7. Post photos and information about your home on Facebook with a link to your listing’s post
- n my website.
8.Target my marketing to active real estate agents who specialize in selling homes in your neighborhood. 9.Include your home in our company and MLS tours, allowing other agents to see your home for themselves. 10.Advertise your home with email campaigns and social media. 11.Target active buyers and investors in my database who are looking for homes in your price range and area. 12.Provide you with weekly updates detailing my marketing efforts, including comments from the prospective buyers and agents who have visited your home.
Cindy Dudley • 336-214-7201
cindyldudley@gmail.com • www.cindydudley.com
Burlington
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Extended Marketing Reach
When you list with me, we’ll have access to the Keller Williams Listing System, or KWLS. This proprietary, exclusive system ensures your property is marketed online 24/7 through more than 350 of the most popular search Websites.
Cindy Dudley • 336-214-7201
cindyldudley@gmail.com • www.cindydudley.com
Burlington
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Extended Marketing Reach Cindy Dudley • 336-214-7201
cindyldudley@gmail.com • www.cindydudley.com
Taking Open Houses Beyond the Basics Holding an open house is serious business. Below is a chart that shows you exactly how we can maximize open houses to sell your property.
Burlington
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Price Right—Attract Buyers
Pricing your property competitively will generate the most activity from agents and buyers. Pricing your property too high may make it necessary to drop the price below market value to compete with new, well-priced listings.
Cindy Dudley • 336-214-7201
cindyldudley@gmail.com • www.cindydudley.com
Burlington
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It is very important to price your property at competitive market value when we finalize the listing agreement.
Pricing Misconceptions Cindy Dudley • 336-214-7201
cindyldudley@gmail.com • www.cindydudley.com
WHAT YOU PAID WHAT YOU NEED WHAT YOU WANT WHAT YOUR NEIGHBOR SAYS WHAT ANOTHER AGENT SAYS COST TO REBUILD TODAY Buyers and Sellers Determine Value
The value of your property is determined by what a buyer is willing to pay and a seller is willing to accept in today’s market. Buyers make their pricing decision based on comparing your property to other properties SOLD in your area. Historically, your first offer is usually your best.
Burlington
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Price Ahead of the Market – Seller’s Market Cindy Dudley • 336-214-7201
cindyldudley@gmail.com • www.cindydudley.com In a market with rising home values, if a seller wants a price that’s ahead of the market, the market may go up enough to make that price attractive for buyers. Time can cure some mistakes and make people look smart.
Burlington
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Price Ahead of the Market – Buyer’s Market Cindy Dudley • 336-214-7201
cindyldudley@gmail.com • www.cindydudley.com If sellers fall behind a market with falling home values, they can end up chasing the market down, because home values are always falling faster than their price reductions.
Burlington
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Price Right—Time on Market Works Against You
If you want to compete, be competitive.
- The buying market has a short attention span.
- Pricing your home right the first time is key.
- Proper pricing attracts buyers.
- An overpriced house will not sell.
- We want to generate offers before the market moves on to newer listings.
Cindy Dudley • 336-214-7201
cindyldudley@gmail.com • www.cindydudley.com
Burlington
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What Sells—Right Price, Great Condition
To get your home sold for the most money in the least amount of time, we have to price it “in the market.”
Cindy Dudley • 336-214-7201
cindyldudley@gmail.com • www.cindydudley.com
Burlington
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Price Competitively—The First 30 Days are Critical
The right price is important.
- A property generates the most interest when it first hits the market.
- The number of showings is greatest during this time if it is priced at a realistic
market value.
- Starting too high and dropping the price later misses the excitement and fails
to generate strong activity.
- Many homes that start high end up selling below market value.
Cindy Dudley • 336-214-7201
cindyldudley@gmail.com • www.cindydudley.com
Burlington
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Pricing Your Property
This is about strategy. I have based your recommended price on:
- A detailed, custom market analysis
- The unique characteristics of your home and its setting
- My expertise in the real estate market
My primary goal is to net you the most money possible. I believe this pricing plan, matched with my 12-step marketing plan, will draw agents and buyers to your home and position it as a highly appealing, highly competitive property. Average Sales Price: Average Sales Price ($ / sq ft) Recommended List Price: Recommended Sales Price ($ / sq ft): cindyldudley@gmail.com • www.cindydudley.com
Cindy Dudley • 336-214-7201
Burlington
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Preparing Your Home for Sale
Did you know well-placed furniture can open up rooms and make them seem larger than they are? Or that opening drapes and blinds and turning on all lights make a room seem bright and cheery? It's a fact: acquiring the highest market value and elevating your home above others in the same price range often comes down to first impressions. Here are some inexpensive ways to maximize your home's appeal: Exterior
- Keep the grass freshly cut.
- Remove all yard clutter.
- Apply fresh paint to wooden fences.
- Paint the front door.
- Weed and apply fresh mulch to garden beds.
- Clean windows inside and out.
- Wash or paint home’s exterior.
- Tighten and clean all door handles.
- Ensure gutters and downspouts are firmly attached.
Interior
- Remove excessive wall hangings, furniture and knickknacks (consider a temporary
self-storage unit).
- Clean or paint walls and ceilings.
- Shampoo carpets.
- Clean and organize cabinets and closets.
- Repair all plumbing leaks, including faucets and drain traps.
- Clean all light fixtures.
For Showings
- Turn on all the lights.
- Open drapes in the daytime.
- Keep pets secured outdoors.
- Play quiet background music.
- Light the fireplace (if seasonally appropriate).
- Infuse home with a comforting scent like apple spice or vanilla.
- Vacate the property while it is being shown.
cindyldudley@gmail.com • www.cindydudley.com
Cindy Dudley • 336-214-7201
Burlington
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Closing 101
The closing process finalizes the sale of your home and makes everything official. Also known as settlement, the closing is when you get paid and the buyer receives the deed to your home. Here are a few things to bring to the closing:
- House keys
- Garage door opener(s)
- A picture ID
What can you expect? The closing agent will look over the purchase contract and identify what payments are owed and by whom; prepare documents for the closing; conduct the closing; make sure taxes, title searches, real estate commissions and other closing costs are paid; ensure that the buyer's title is recorded; and ensure that you receive any monies due to you. What are your costs? Sellers commonly pay the following at closing:
- Mortgage balance and prepayment penalties, if applicable
- Other claims against your property, such as unpaid property taxes
- Unpaid special assessments on your property
- Document stamps (or taxes) on the deed
- Real estate commission
- Legal fee or title insurance premium
After the closing, make sure you keep the following for tax purposes:
- Copies of all closing documents
- All home improvement receipts on the home you sold
Cindy Dudley • 336-214-7201
cindyldudley@gmail.com • www.cindydudley.com
Burlington
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Moving Checklist
New Telephone Number: ____________________________________________ New Address: _____________________________________________________ Before you move, you should contact the following companies and service providers: Insurance Companies: ______Accidental ______Auto ______Health ______Home ______Life ______Renters Business Accounts: ______Banks ______Cellular Phones ______Department Stores ______Finance Companies/Credit Cards Subscriptions: ______Magazines ______Newspapers Miscellaneous: ______Business Associates ______House of Worship ______Drugstore ______Dry Cleaner ______Hairstylist Utilities: ______Electric ______Telephone ______Water ______Cable ______Gas Professional Services: ______Broker ______ Accountant ______Doctor ______Dentist ______Lawyer Government: ______Internal Revenue Service ______Post Office ______Schools ______State Licensing ______Library ______Veterans Administration Clubs: ______Health and Fitness ______Country Club
Cindy Dudley • 336-214-7201
cindyldudley@gmail.com • www.cindydudley.com Burlington
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What My Clients Say…
Cindy is a true professional. She is very thorough and was always available to answer my questions. There were times during weekends and evening hours that she would respond within minutes of any request that I had. Cindy's team is very attentive as well and helped to make the sale very easy and with very minimal
- problems. I would highly recommend Cindy
and her team if you are needing a great real estate agent that you can trust! Jason Blair Elon, NC I had my house “for sale by owner” for 8
- months. Then I listed with Cindy Dudley. We
had an offer and contract in 2 weeks time. I could not imagine doing this without her. You never know what snags may come up with the sale of real estate…Cindy knows how to handle them. She is honest and her word is
- trustworthy. She really took care of me and
worked her heart out for me. She’ll do the same for you. Call her. Amy Atkins Chapel Hill, NC Cindy helped us sell our starter home in 2013 and guided us through the construction and purchase of our dream home afterwards. With a professional eye, she pointed out what we needed to do to get potential buyers to look beyond our first home's...let's just call them "unique"
- features. In her capacity as buyer's agent
- n the new house, her advice pointed us
towards the right choices on things we'll have to live with for a long time. Having Cindy as buyer's agent made the building process far less intimidating and confusing. Her prompt responses to all our questions meant we never had to sit around
- wondering. We hope we never have to
move again, but if we do, we know where to turn. Robert Jennings Burlington, NC Cindy Dudley has my highest recommendation! I needed a REALTOR that could not only sell my mother’s house quickly but one that would oversee the property and “little” things that come with selling a house ”from a distance”. Her communication skills are “par excellence”. Keeping me informed every step of the way in a timely manner. Her advice was based on years of experience and was always relevant to the situation at hand. Cindy was “thinking ahead” of the process from beginning to the end and always did her “due diligence”. Taking time to explain things and available when needed, she demonstrated she had our best interests at heart and was fully committed to helping achieve our goals. “Dynamic, professional, and energetic” describes her best! She was a pleasure to work with! I will always be grateful to the people that recommended her. Thank you Cindy! Martha Lassiter Salisbury,NC
Cindy Dudley • 336-214-7201
cindyldudley@gmail.com • www.cindydudley.com
Burlington
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What My Clients Say…
Cindy is the most responsive and conscientious realtor I've ever worked with. Sold my mom's house and rarely was able to be in Burlington to coordinate small but important details. Not to worry. Cindy guided me so that most things were taken care of
- nline or by phone. No one will work harder
for you than Cindy. Patrick Brady Graham, NC Cindy is a wonderful agent that I would recommend to anyone. This is our second time working with her as our agent. She is straight forward, very positive person with a great work ethic. She is very knowledgeable and I know if the house can be sold she will get it done as quickly as possible. We just LOVE her. Emily Allred Mebane, NC Cindy helped me sell my home. She was friendly and helpful and easy to get in touch with when I needed to talk to her. She has terrific resources that helped me get my house ready to list. She was patient with my questions and concerns throughout the entire process. She has a wonderful personality, too! I would definitely use her again and highly recommend her. She got it right....my house sold in ONE day! Thanks, Cindy, for being so great at what you do! Martha Gillespie Mebane, NC After working with Cindy Dudley, it is clear why she is one of the top producing real estate agents in Alamance County. Cindy's professionalism, work ethic, energy and integrity are second to none! She found us the absolute perfect home within just three weeks in this competitive market. We were referred to Cindy by a coworker and obviously the word is
- ut on what a great agent she is. Cindy's
knowledge and experience in this market is
- unparalleled. Her assistance did not stop at the
- ffer acceptance; she assisted us through
closing and beyond. We could not more enthusiastically endorse Cindy. Keith Wood Burlington,NC I don't typically rate anyone/anything at the highest rating available, however Cindy is truly the exception. After having our house listed with another agent, 8 weeks and 3 showings later, I had hit my limit and reached out to the broker in charge who immediately moved my listing over to Cindy. Cindy met with me in a very no-nonsense manner; she reworked my listing, corrected the pricing, and told me exactly what I needed to do in order to sell the house. One week later after 6 showings, we had 2
- ffers. I could not have been more pleased
and would highly recommend Cindy for anyone looking to sell a house. I only wish I would have known about Cindy in the beginning! David Orr Burlington, NC
Cindy Dudley • 336-214-7201
cindyldudley@gmail.com • www.cindydudley.com
Burlington
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To me, providing exceptional service involves more than just making your real estate dreams come true. It requires taking the next logical step: helping you through the details after you officially own your home. I have worked with the following service professionals and highly recommend them to my clients:
Home Stager: Lee Ann Burkhart 336-263-7424,
leeannburkhartinteriors@gmail.com
Home Inspector: Home Spectors 336-382-7269, info@homespectors.com
Bob Marino /Housescanners 919-799-0751, housescanners@nc.rr.com
Electrician: Shane Johnson/RS Johnson 336-380-4057,
shane@rsjohnsonelectric.com
Carpet Cleaner: Chem-Dry of Burlington 336-437-1800, www.chem-dry.net
Carpet King/Doug King 336-214-0860, www.carpetkingofburlington.com
Handyman/ “Mr.Fix-it”: Roy Isley 919-563-3272 (home) 336-693-8908 (cell) General Contractor: Chris Sudol 336-516-7838, kjkconstriction09@gmail.com
Jack Morton 336-214-8713, jackmortonhbr@gmail.com
Above and Beyond Cindy Dudley • 336-214-7201
cindyldudley@gmail.com • www.cindydudley.com
Burlington
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To ensure that I can meet the quality level of service you deserve, I have hired a support team to make sure every detail of our business with you is taken care of. My team works closely with me every day and together there is nothing we cannot accomplish! Meet my team:
Meet The Team Cindy Dudley • 336-214-7201
cindyldudley@gmail.com • www.cindydudey.com Jessie Archambault: REALTOR, Marketing Specialist teamcindy7@gmail.com , 336-380-1476 Jessie has been part of the team since February, 2013. She holds a BFA from SUNY New Paltz; is a Notary Public and a licensed
- broker. Jessie takes the photos of your home and handles the
MLS postings and markets your property to my cindydudley.com website and social media sites. Susan Shelton: Keller Williams - Burlington, Closing Coordinator sshelton@kw.com Susan is KW Burlington’s in-house closing coordinator. Once your home is under contract, Susan handles all the of the scheduling and correspondence during the contract-to-close process. Together we handle anything that may arise to make sure you get to settlement
- n time.