WAVELENGTH CLARA, JESSE, JIM, JONATHAN & ZENE PROJECT AIM TO - - PowerPoint PPT Presentation

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WAVELENGTH CLARA, JESSE, JIM, JONATHAN & ZENE PROJECT AIM TO - - PowerPoint PPT Presentation

WAVELENGTH CLARA, JESSE, JIM, JONATHAN & ZENE PROJECT AIM TO DESIGN A RECREATIONAL CRUISER THAT SLEEPS 4 PEOPLE WHO ARE WE Upper class buyers who want to purchase a boat that has interesting features and offers DESIGNING high


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SLIDE 1

WAVELENGTH

CLARA, JESSE, JIM, JONATHAN & ZENE

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SLIDE 2

PROJECT AIM

TO DESIGN A RECREATIONAL CRUISER THAT SLEEPS 4 PEOPLE

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SLIDE 3

WHO ARE WE DESIGNING FOR?

▸ Upper class buyers who want

to purchase a boat that has interesting features and offers high entertainment value for themselves and their friends.

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SLIDE 4

PERSONAS

Peter Stevens Ivy Brooks Michael Summers Age: 33 Peter is an avid adventurer and loves fishing on the weekend. Dad of 2 wants to be able to take his kids with him on the boat and ensure its safe for them. Age: 28 Ivy has received inheritance money and is wanting to invest in a boat with which she can entertain friends and explore on weekends. Age: 55 Michael is a CEO of a medium-sized graphic design company who wants to relax in style with his wife on the weekend.

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SLIDE 5

▸

To sleep four people

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To cater for recreational activities such as fishing

▸

Easy access to the boat engine if maintenance is required

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Integrated safety

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Enclosed bridge to maximise interior space

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Modern lighting features

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Comfortable furnishings

▸

Separate sleeping arrangements to suit different users.

NEED

WANT

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SLIDE 6

TRENDS IN BOAT DESIGN

▸

Wellness Features

▸

Modern Lighting

▸

Clean and organised deck layout

▸

Autonomous - docking

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Younger demographic of owners

▸

Glass becoming less expensive

▸

Integrated technology and software

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SLIDE 7

TRENDS IN BOAT DESIGN

“Recreational boating is becoming less of a hobby reserved for the rich: according to the National Marine Manufacturers Association (NMMA), 72 % of Americans who own a boat have household incomes of less than $100,000.”

  • NMMA
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SLIDE 8

RIVIERA CRUISERS

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SLIDE 9

BOAT INTERIOR SPACES

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SLIDE 10

CONCEPTS

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SLIDE 11

CONCEPT DEVELOPMENT

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SLIDE 12

DESIGN CRITERIA

▸ Sleeps 4 people ▸ Able to house more people for day trips ▸ Able to be used on a weekend with users

intending to stay overnight on the boat

▸ Sleek and functional ▸ Caters to fishing ▸ Integrates modern technology and

lighting

▸ Integrates safety features

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SLIDE 13

CAD MODEL

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SLIDE 14

CAD MODEL

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SLIDE 15

PHYSICAL MODEL

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SLIDE 16

POTENTIAL MATERIALS

▸ Glass Fibre Reinforced

Plastic - The benefit of this material is that it is strong, reliable and a commonly used material for boat hulls that can stand the test

  • f time.
▸ Wood: ▸ Susceptibility to moisture is highly important ▸ Teak is often used due to its properties. ▸ Darker timbers going out of style but used to be popular in luxury cruisers.

▸ Glass panels are

commonly used for

  • windows. With glass

becoming less expensive this is a material that is projected to be used much more often. ▸ Stainless steel can be

reinforced to minimise the risk of rust.

▸ Strong and durable and

commonly used in trims, hand rails and other detail parts of the boat structure.

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SLIDE 17

WHERE TO NEXT…

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SLIDE 18
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SLIDE 19