Logan Ballard Georgii Baklanov "Employing more than 60,000 - - PowerPoint PPT Presentation

Microeconmics Presentation

Logan Ballard Georgii Baklanov

"Employing more than 60,000 people in over 160 countries, we produce more than 850 million product units every year and generate sales of € 19 billion"

"...mission to be the best sports brand in the world."

Adidas Manufacturing

Adi Dassler, the founder of Adidas

• Puma
• Nike

19.29 billion EUR = 23.62 billion dollars

Top Sellers

Competitive Market

"Our 2016 results and our positive outlook for 2017 are proof that our strategy is paying off. After the first full year of ‘Creating the New’, we have exceeded our

• riginal plan."

KASPER RORSTED, ADIDAS CEO

Chanel x Adidas Pharrell NMD Hu Race Trail $11,135

adidas slides - $10

The adidas Group's net sales worldwide from 2000 to 2016 (in million euros)

Citation

https://www.youtube.com/watch?v=4J_kxwT9zX4

• F. (n.d.). Adidas mainly focus on demographic and psychographic segmentation So Adidas. Retrieved February 10, 2018, from https://www.coursehero.com/file/p6m1v9i/

Adidas-mainly-focus-on-demographic-and-psychographic-segmentation-So-Adidas/

• F. (2016, August 30). What does it cost to make a running shoe? Retrieved February 10, 2018, from https://www.solereview.com/what-does-it-cost-to-make-a-running-shoe/

• History. (n.d.). Retrieved February 10, 2018, from https://www.adidas-group.com/en/group/history/

Nabduan Duangmanee, Student at NIDA Follow. (2015, March 26). Business Plan For Adidas. Retrieved February 10, 2018, from https://www.slideshare.net/ppnd/business-plan- for-adidas

• Profile. (n.d.). Retrieved February 10, 2018, from https://www.adidas-group.com/en/group/profile/#/reebok-is-tough-fitness/

Strategy Overview. (n.d.). Retrieved February 10, 2018, from https://www.adidas-group.com/en/group/strategy-overview/

Taylor Malanik Follow. (2016, December 20). Adidas Research and Analysis. Retrieved February 10, 2018, from https://www.slideshare.net/TaylorMalanik/adidas-research-and- analysis

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Images in order of appearance

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https://www.statista.com/statistics/412567/value-of-the-leading-global-apparel-brands/

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