NewsSpotter SNG via KA-SAT Commercial Presentation Page - 1 - - PowerPoint PPT Presentation

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NewsSpotter SNG via KA-SAT Commercial Presentation Page - 1 - - PowerPoint PPT Presentation

KA-SAT PROFESSIONAL VIDEO SERVICES NewsSpotter SNG via KA-SAT Commercial Presentation Page - 1 www.skylogic.com What is NewsSpotter ? NewsSpotter via KA-SAT is a product for Ka-Band News and Data Contribution on the field Innovative


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KA-SAT PROFESSIONAL VIDEO SERVICES

NewsSpotter SNG via KA-SAT Commercial Presentation

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NewsSpotter via KA-SAT is a product for Ka-Band News and Data Contribution on the field

  • Innovative

– Light and Small – IP ready

  • Performant
  • Affordable

What is NewsSpotter ?

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  • Introduction to KA-SAT
  • Why is the SNG via KASAT so innovative?
  • Contribution via KA-SAT: How does the SNG work?
  • Video User Terminals for SNG via KA-SAT
  • Products and Prices
  • FAQ

Agenda

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Introduction to KA-SAT

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  • Launched End of December 2010
  • Operational in May 2011
  • Orbital position: 9°E
  • Frequency band: Ka

The Eutelsat “KA-SAT” Satellite

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Multispot Ka-Band Coverage

  • Coverage: 82 beams
  • Full European Coverage
  • Total capacity: 70 Gbps (up to 475Mbps per Spot)
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  • An integrated system for the provision of

Broadband Internet Connectivity to residential users via bidirectional affrodable User Terminals

The KA-SAT main Target

KA-SAT @ 9°East Tooway™ Kit

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Multispot Ka-Band Coverage

  • Coverage: 82 beams
  • Full European Coverage
  • Total capacity: 70 Gbps (up to 475Mbps per Spot)

4 Colours = 4 Freq/Pol Slots repeated all over coverage 82 Beams Frequencies are reused 20 times

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A closer look to a Beam

19,7 – 20,2 GHz ~250 MHz FWD

 Each Single Beam is fed via KA-SAT with ~250 MHz of Bandwidth (called also “FWD” Capacity)

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A closer look to a Beam

 Each Single Beam is fed via KA-SAT with ~250 MHz of Bandwidth (called also “FWD” Capacity)  Terminals within a Beam have available ~250 MHz of “RTN” Capacity for transmitting back to KA- SAT  There are 82 Beams from KA-SAT. As each one is fed with ~250 MHz of bandwidth, it comes that KA-SAT Satellite must be fed with 82 x 250 MHz ~ 20 GHz (!)

29,5 – 30 GHz ~250 MHz RTN

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How is it possible to Feed KA-SAT with 20 GHz

  • f Info?
  • It is possible only reusing more than one time the same Slot of Frequency (example: 10 times

the same slot of 2 GHz)

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Dedicated Ground Infrastructure

 8 “Gateways” (9m + 500 Watt Earth Stations)  Operated by the Italian Subsidiary Skylogic  Fiber ring fully redunded (20 GB + 20 GB)  KA-SAT Backbone is accessible via Network POPs

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KA-SAT terrestrial network: GWs and POPs

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KA-SAT terrestrial network: POPs

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Country Carrier house Carrier house address IT Skylogic Via Centallo 72, 10156 Turin IT Skylogic SA Ille, Cagliari FR Telehouse 2 Boulevard Voltaire, 75011 Paris FR Telehouse 1 Rue des Leuneurs 38, 75002 Paris ES Interxion Calle Albasanz 71 28037, Madrid UK Telecity Harbour Exchange 6&7 London DE Interxion FRA4 Weismullerstraße 19 60314 Frankfurt DE Interxion FRA5 Hanauer Landstraße 308a 60314 Frankfurt

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Example: Beams served by Arganda GW

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Frequencies Used by the System

  • User Terminals within Beams

« RTN » 29,5 – 30 GHz User Terminals within Beams « FWD » 19,7 – 20,2 GHz 28 - 29,5 GHz 18,2 – 19,7 GHz

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News Gathering via Satellite and the IP Revolution: why is KA-SAT so innovative for SNG?

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OU Data Gathering: Ka Advantages

  • 1st Consideration: EFP (Electronic Field Production) equipment are becoming cheaper and

cheaper (they have become already, actually…)

~35-80 k€ ~3-8 k€

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OU Data Gathering: Ka Advantages

  • 2nd Consideration: The EFP/ENG WorkFlow has moved from Tape to Memory-Card with -

again - significant reductions in cost and a seamless integration into IP networks

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OU Data Gathering: Ka Advantages

  • Result: EFP production requires today a very limited investment and is seamlessly integrated

into IP Networks; EFP systems can today be deployed in large volumes by Broadcasters due to their improved affordability

+ + =

Light + Cheap + IP

  • So, Broadcasters are looking for Cheap and Light systems, providing IP

connectivity, as an ideal complement of today’s EFP System for News Gathering

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The Concept to its extremes...

  • The Ideal Complement of the “Extremely Light” Digital Workflow
  • An highly portable, light, compact terminal, IP native, performant for LIVE

Video and FILE Push

( + )

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Characteristics of NewsSpotter

Light

  • easy to transport (backpack possible)
  • easy to manage

Performant (up to 20 Mbit)

  • perfect for most applications (also HD)

High Availability

  • perfect for Occasional Use

Perfect for OU Newsgathering IP

  • perfect integration into IP workflows
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Contribution Via KA-SAT: How does it work?

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In a nutshell…

  • NewsSpotter uses professional grade SB2 Terminals for performing Video Contribution from

“Crews on Field” to Broadcaster’s MCR

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How to Operate Contribution via KA-SAT (1)

  • Require “Professional Grade” Terminals
  • Via IP over Satellite and Fiber Backbone – Fully Bidirectional
  • Automatically Routed
  • Uses Only MANAGED Network

Inter PoP Backbone

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How to Operate Contribution via KA-SAT (2)

  • Require “Professional Grade” Terminals
  • Via IP over Satellite and Fiber Backbone – Fully Bidirectional
  • Automatically Routed
  • Uses Only MANAGED Network

Inter PoP Backbone PoP

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Typical Services

– Typical Services required to go through a contribution link: Video Contribution (RTN); return Confidence Signal (FWD); Interphono (Bidir.); Web Browsing

Encoder

PoP

IP Stack IP Stack

LIVE Video Contribution LIVE Video FTP/Push + Internet Push (to local storage)

Video Mixer

LIVE Confidence Monitoring Return Video LIVE Return Video Internet Intercomm Intercomm

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Principles of Operation of IP Streaming

Inter GW Backbone Regional PoP

Encoder LIVE Video

Streaming towards the IP Public address of « Customer doorstep »

Video UDP Decoder Video UDP

IP Public address of « Customer doorstep » Customer Premises

IP traffic within such boundaries will travel over DEDICATED fiber+satellite trunks where the rate will be controlled and committed

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Flexibility given by IP Routing!

Inter GW Backbone Regional PoP

Encoder LIVE Video

Multiple Streaming

Video UDP Decoder Video UDP

Three UDP streams in Parallel!

Customer Premises

Encoder Video UDP Encoder Video UDP Decoder Video UDP Decoder Video UDP

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Flexibility given by IP Routing!

Regional PoP

Encoder

More Customers with the same VAN!!!

Video UDP Decoder Video UDP

Customer Premises

Encoder Video UDP Decoder Video UDP

Customer Premises Regional PoP

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from the Consumer Tooway™ Terminal to the Professional SNG Terminal

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A very Cheap User Terminal

  • Simple Installation
  • Compact (75 cm)

Just one 75 Ohm antenna cable!

ODU IDU

  • Cheap (340 EURO)
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A small Step to a “PRO” Terminal

  • Simple Installation
  • Compact (75 cm)

Just one 75 Ohm antenna cable!

ODU IDU

Add Motorisation + Autoacquire Reuse the TRIA Use a « PRO » grade Terminal

  • Cheap (440 EURO)
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The ideal “PRO” Terminal

  • Light (~10 kg backpack ~ 35 kg roofmount)
  • Quick Setup (~ 2 minutes + Autopoint)
  • Very Cheap (~15 k Euro)
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SNG “Light”: the ideal range

  • Eutelsat has driven the development of Terminals: RFI published in July 2010
  • Ideal Range of Terminals foresees three product lines

Example of Rooftop vehicular mount Example of Fly-Away mount

Fly-Away Vehicular Rooftop Mount  Manual  ~ 10 kg  Motor+Autopoint  Small/Light  Motor+Autopoint  Robust/Ruggedised  ~ 15 k€  ~ 15 k€  ~ 25/45 k€

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Dawson Motorized (+Autopoint Apr 2012)

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Dawson Motorized (+Autopoint by mid 2012)

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Dawson Motorized (+Autopoint mid 2012)

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Cobham Vehicular Mount

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AVL Motorized + Autopoint (Prototype)

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ViaSat Fly Away

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Cobham Fly-Away

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  • Fixed Tooway ODUs (75 and 120 cm) can

also be used for NewsSpotter Occasional Use

Traditional “Fixed” Terminals

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The Outdoor Unit - TRIA

« TRIA » (Transmit-Receive Integrated Assembly) IF Tx/Rx

  • 3 Watt (Consumer)
  • 4 Watt (Pro)
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Indoor Units (IDUs)

Consumer IDU Power USB (serv.) Ethernet Antenna

  • 10 Mbit Tx
  • 30 Mbit Rx
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Indoor Units (IDUs)

Advanced IDU (Mid 2012)

  • 20 Mbit Tx
  • 50 Mbit Rx
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Indoor Units (IDUs)

Professional Portable IDU (Mid 2012) Military Specifications Waterproof 4 Ethernet + Router Keypad (do not require PC for pointing)

  • 20 Mbit Tx
  • 50 Mbit Rx
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Terminal Acceptance

  • To operate on KA-SAT, Terminals

need to receive Eutelsat Validation and Approval

  • Eutelsat ESOG Document details

the acceptance procedure – Static Tests – Autopointing Tests

  • Eutelsat approved Antennas will be

recognisable by a proper Logo and Certification

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Terminal Licensing

  • Ruled by ECC Decision 06/03

– Exemption From Individual Licensing of High EIRP Satellite Terminals (HEST)

  • perating in the 19.7-20.2 GHz Space to

Earth and 29.5-30.0 GHz Earth to Space Frequency Band

  • The ECC Decision exempts from

individuale licensing Terminals having an EIRP < 60 dBW (in some countries the limit is lowered to 50 dBW)

  • ECC Decision 06/03 is adopted in all CEPT

Countries

– Albania, Andorra, Austria, Azerbaijan, Belarus, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Georgia, Germany, Greece, Hungary, Iceland, Ireland, Italy, Latvia, Liechtenstein, Lithuania, Luxembourg, Macedonia, Malta, Moldova, Monaco, Montenegro, Netherlands, Norway, Poland, Portugal, Romania, Russian Federation, San Marino, Serbia, Slovakia, Slovenia, Spain, Sweden, Switzerland, Turkey, Ukraine, United Kingdom, and Vatican City
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Service Area and Performances

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Service area for Professional Video services

  • Under clear sky conditions, 3 areas are defined :

10Mbps with 45dBW EIRP ODU 10Mbps with 48.5dBW EIRP ODU 5Mbps with 45dBW EIRP ODU 10Mbps with 53dBW EIRP ODU 5Mbps with 48.5dBW EIRP ODU

Typical coverage for illustration purpose

DRAFT, ANALYSIS AND VALIDATION IN PROGRESS

Green: 10 Mbit @ 70cm

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Beta Testers

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Other Beta Testers

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Example of Use in the Field

Live HD

MPEG-4 @ 3.5 Mbps

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The Eutelsat/Skylogic KA-SAT SNG Van – M-Three Satcom

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VTR + HD/SD Encoder Intercoms NLE + Sat Modem + Control + IP Router 4 Cameras HD Video Mixer

The Eutelsat/Skylogic KA-SAT SNG Van – M-Three Satcom

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The Eutelsat/Skylogic KA-SAT SNG Van – Globecast

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Accessing the Bandwidth: Booking

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Booking

  • The Service is fully operated by Skylogic, the

Italian Subsdiary of Eutelsat based in Turin

  • Skylogic NOC also provides Support in case of

Troubleshooting

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Booking

  • Web-based Self-Booking

– Each Customer is provided with access to a Service Webportal (OSS) – The portal provides informations on all terminals belonging to the Customer

  • Alive, Off, Configuration, Rate, Beam etc...
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Booking

  • Booking is done on the web via the Skylogic OSS Portal

– The Customer specifies

  • The User Terminal he uses (each UT is uniquely identified by its MAC

Address)

  • The location from where he will be doing the Contribution (used to determine

the Beam) – NOTE: NewsSpotter Terminals are not limited to work from a single Beam, they can work from ALL of the Beams (“Beamless” Configuration)

  • The Timeslot of the Contribution
  • The Bitrate he requires on the RTN and on the FWD link
  • If the Terminal is not Booked, it will still get connectivity and will be forwarded to the

OSS Booking page – This allows the SNG to go on site in case of Breaking News, deploy the antenna, and perform an “immediate” booking

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Booking (1/2)

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Booking (2/2)

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NewsSpotter Products and Prices

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Commercial Model

  • We are not selling MHz, we are selling GBytes

– The Customer pays the transferred Volume instead of the Frequency slot used

  • Example

– 1 hour of transfer @ 4Mbps = 1.8 GBytes

Volume transferred in 1 hour Transfer bit-rate Volume transferred 1 Mbps 0.45 GB 2 Mbps 0.9 GB 4 Mbps 1.8 GB 8 Mbps 3.6 GB 12 Mbps 5.4 GB Time to transfer 1 GB Transfer bit-rate Time to transfer 1 Mbps 2h13 2 Mbps 1h07 4 Mbps 33 min 8 Mbps 17 min 12 Mbps 11 min

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Commercial Model

  • The Service can be marketed in 2 main modes

– Occasional Use Committed via Booking – Permanently Reserved CIR per Beam (IP Connect)

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1 - Commercial Model - Occasional Use via Booking

  • The Customer purchases Volume, and he uses it “little by little” when doing

contribution with its fleet of terminals – It’s like filling a tank with gasoline – The faster the car, the higher the Gasoline consumption (the higher the transmission rate, the higher the volume consumed)

  • Increased flexibility

– A terminal can work at different speed on different dates – The individual Terminal does not have any FAP

  • The model foresee monthly “Traffic Plans”

– Monthly plan specifies a monthly volume – The higher the Volume engagement of the Plan, the lower the price – The sum of the volume used during the month by Customer Fleet will be accounted and billed out of the Monthly Plan

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1 - Commercial Model - Occasional Use via Booking

  • Ka

– 1 hour @ 4 Mbit (perfect for SD) uses 1.8 GBytes

  • Ku

– Price vary a lot on the basis of timeslot (Primetime, Daytime, Nightime) – Price vary a lot on the basis of commitment

Thus, KA costs from 2/3 to 1/5 the price of Ku

– Thus 1 hour of SD contribution @ 4 Mbit costs from ~32.8 € to ~109.35 € – On average, one hour of 4 MHz (~4Mbit) cost ~ 150 €