SLIDE 1
Marketing and Beyond
- DR. KONG NING
@CNNIC JUNE 2016
Contents
Application and Optimization Products and Services
Marketing and Beyond DR. KONG NING @CNNIC JUNE 2016 Contents - - PowerPoint PPT Presentation
Marketing and Beyond DR. KONG NING @CNNIC JUNE 2016 Contents - - PowerPoint PPT Presentation
Marketing and Beyond DR. KONG NING @CNNIC JUNE 2016 Contents Products and Services Application and Optimization Current Status of .cn 20,000,000 15,000,000 13,460,000 10,830,000 9,000,000 10,000,000 5,000,000 3,530,000 1,100,000
SLIDE 2
SLIDE 3
Current Status of .cn
5,000,000 10,000,000 15,000,000 20,000,000
1 9 9 7 1 9 9 8 1 9 9 9 2 2 1 2 2 2 3 2 4 2 5 2 6 2 7 2 8 2 9 2 1 2 1 1 2 1 2 2 1 3 2 1 4 2 1 5 2 1 6
10,830,000 3,530,000 13,460,000 9,000,000 1,100,000 340,000 130,000 49,000 5,000 2012 Open for individual registration 2002 Start overseas business 2015 The most popular ccTLD in the world
SLIDE 4
Current Status of .
150,000 300,000 450,000 600,000
2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
285,000 275,000 283,000 317,000 317,000 236,000 232,000 217,000 88,000 60,000 37,000
SLIDE 5
Reseller in record: 1843
Province Quantity Beijing
27
Guangdong
12
Fujian
8
Zhejiang
7
Shanghai
7
Jiangsu
3
Sichuan
3
Henan
3
Shandong
2
Liaoning
2
Hainan
1
Heilongjiang
1
Ningxia
1
Guangxi
1
Tianjin
1
Yunnan
1
Chongqing
1
Sinkiang
1
Tibet
1
Total
83
SLIDE 6
Overseas Registrar Distribution
Figures and Facts ✓Distribute mainly in Asia-Pacific, North America, Europe ✓1 gateway provider ✓43 oversea registrars ✓Over 1000 resellers
Hong Kong Macao United Kingdom France USA Spain
2011 (17 registrars) 2015 (40 registrars) 2016 (By June 44 registrars)
SLIDE 7
TLD Registry service and solutions
✓
VSP for global registries
✓
Years of experience in RNV and DNV
SLIDE 8
SDNS Products and Services
SDNS-A Authoritative Resolution SDNS-R Recursive Resolution SDNS-D Anti DDoS Attack SDNS-AM Flow Monitoring and Analysis
SOFTWARE AND HARDWARE
SLIDE 9
Authorized by ICANN to provide services
First DEA in Asia-Pacific Connect with TMCH and assist brand
- wners to apply
Free data escrow services for global registrars
Only
- rganization
in Asia-Pacific
SLIDE 10
Contents
Application and Optimization Products and Services
SLIDE 11
Marketing Communications
SLIDE 12
- ➢oral presentation and subtitle.
➢broadcasts on more than 60 TV channels and dozens of online video channels. Interview with Yang Lan start using “.” The most popular program- which has 1.73 million audiences start using 1039 . Beijing Traffic Radio start using a . and broadcast . in live show The egg producer-Zhengda adopted “ .” ➢“. ”on packages ➢supermarkets and convenience stores Well-known O2O to adopt“.” ➢print “.”“. ”on cards ➢ over 8 million users owning cards with . domain.
Marketing Communications
SLIDE 13
Marketing Communications
CNNIC Dinner Reception at ICANN54 Dublin CNNIC Dinner Reception at ICANN52 Singapore CNNIC Briefing Event at INTA137 CNNIC promotional T-shirt at HostingCon India
SLIDE 14
CNNIC promote IDN application
- ptimization
Browser Input method Search engine Hyperlink
. domain application environment
CNNIC promoted development
- n four different application
environments, including browser, input method， search engine, hyperlink, and communicated with each service provider. Sina Weibo accomplished its mechanism to support hyperlink of mainstream Chinese domains (. . .) in mobile application and PC websites.
SLIDE 15
Multi-languages Email Address(EAI)
“http://. ”
SLIDE 16
IDN TLD Initiative (ITI)
SLIDE 17
ITI with TLDs can help UA in Local Regions
SLIDE 18
Thanks for your time!
- Dr. Kong Ning